About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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RRD Launches End-to-End Creative Support to Help Build Authentic Brands and Strengthen Design Execution

Through an alignment of key capabilities and experienced talent, RRD GO Creative℠ launches Global Brand Solutions

R.R. Donnelley & Sons Company (RRD), a leading global provider of marketing, packaging, print, and supply chain solutions, today announced the launch of its Global Brand Solutions, an alignment of four refined service pillars — branding and creative, production at scale, marketing automation, and content and editorial services — under the RRD GO Creative℠ go-to-market offering.

"Brands have a myriad of communication avenues at their disposal, which can make it challenging to scale a consistent and strong brand identity in the marketplace,” said Kiran Shankar, President of RRD GO Creative. “Additionally, due to rapid adoption of new technologies, immersive experiences are taking center stage as we move towards an ‘experience internet’. RRD partners with our clients to bring end-to-end creative support to help reimagine their customer interactions and transform them into competitive differentiators.”

RRD’s Global Brand Solutions simplify and centralize the creative support brands require to communicate clearly and consistently, achieve business goals, and establish authenticity in the marketplace. The capabilities and services that form the foundation of this offering include:

  • Branding and creative – A global team of creative directors, designers, photographers, videographers, and production artists with an extensive background in defining brand identity and building digital, print and experiential materials that develop customer loyalty, retention, and competitive advantage
  • Creative Production – Experienced professionals who refine processes and build and manage workflows, providing an efficient, effective solution for creative production at scale
  • Creative automation – A custom service stack that includes a proprietary creative marketing tool engineered to streamline labor-intensive aspects of producing variable materials and customizations, support volumes of any size, and ensure accuracy while meeting all brand standards
  • Content and editorial services – An editorial service providing access to specialized copywriters, content strategists, market analysts, and editorial project management professionals based in the U.S. and Canada

In addition to the four pillars highlighted above, Global Brand Solutions includes RRD’s proprietary remediation service, RemediAd, which leverages AI to produce accessible and compliant PDF documents and digital access at scale.

Shankar adds, “Our ecosystem of processes and resources allows RRD to be a more effective partner. From concept to completion, Global Brand Solutions provides brands a convenient gateway to creative augmentation, branding services, and access to a global creative studio network with a strong technology backbone.”

For more information about RRD GO Creative℠ and its Global Brand Solutions, please visit rrd.com/global-brand-solutions.

About RRD

RRD is a leading global provider of marketing, packaging, print, and supply chain solutions that elevate engagement across the complete customer journey. The company offers the industry’s most trusted portfolio of creative execution and world-wide business process consulting, with services designed to lower environmental impact. With 25,000 clients, including 92% of the Fortune 100, and 32,000 employees across 29 countries, RRD brings the expertise, execution, and scale designed to transform customer touchpoints into meaningful moments of impact. For more information, visit the company's website at www.rrd.com.

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