About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

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From Racing Hearts to Waves of Nausea, Zevo Confirms 71% of Americans Suffer From Bugxiety

With Zevo’s Product Lineup, The Calm Doesn’t Have to Fade when Bugs Invade this Summer

Although the average home has more than 100 kinds of bugs living in it1, most Americans are woefully unprepared to deal with them. Why? Turns out the majority of the population (71%) suffer from a fear of bugs2 – or what Zevo dubs “bugxiety.”

Procter & Gamble’s (NYSE: PG) Zevo recently conducted a 2023 survey to learn more about consumer attitude toward bugs and how they respond to being around the little critters. Ready for some interesting findings?3

  • More Americans rated their anxiety of bugs (46%) higher than their anxiety of getting fired (44%)
  • Fourteen percent of Americans said they wouldn’t marry someone who suffered from bugxiety
  • And there are even a handful of people who confessed to crashing their car to escape from bugs!

Despite the high number of Americans with bugxiety, most are in a reactive mode when it comes to bugs. Thankfully, Chetan Parekh, Vice President & General Manager of Zevo at Procter & Gamble says Zevo has a proactive and effortless solution. “Bugs are inevitable, especially in the summer months, but our best-selling Flying Insect Trap continuously attracts and eliminates a variety of flying insects without disrupting your daily life – and helps you achieve a whole new level of clean and calm.”

Given fear and stress are commonly associated with bugs instead of the zen you can get from Zevo, it is no surprise that bugs impact everyday life. Many respondents shared their extreme reactions to spotting bugs at home and even at work. Survey respondents admitted*:

“I've ran down the street screaming at the top of my lungs, looking like a fool in front of a lot of people.” – 34 year old male

“I would not go back into my office at work (because I saw a roach) until a coworker showed me the corpse of that bug. – 49 year old female

For those who suffer from bugxiety, bugs aren’t just “bugging” them. Forty-eight percent of Americans say it directly affects their daily life in more ways than one.4 For example, 1 in 3 Americans thought about burning their home after finding bugs.5 Crazy, right? However, there are effortless alternatives to help those suffering from bugxiety feel some relief and achieve a whole new level of calm. No need to react with fear or stress (or practice relaxation techniques!): just plug or spray and walk away.

So how can Zevo help Americans’ stress fade when bugs invade without having to touch the creepy crawlies?

  • Flying Insect Trap: Great for those who can’t stand flying annoyances, Zevo’s Flying Insect Trap uses a special blue & UV light system to attract and trap flying insects (e.g., house flies, fruit flies and gnats) on a strong adhesive pad, which can be easily removed and disposed of via a pull tab.
  • On-Body Mosquito + Tick Repellent: New On-Body repellent provides odorless, non-sticky and complete protection against mosquitos and ticks for up to 8 hours, so you can enjoy the outdoors unbothered by bugs and without the ick of traditional bug sprays.
  • Insect Killer Spray: For those who freak out when they see creepy-crawly pests, Zevo Insect Killer Sprays offer complete protection against spiders, roaches, ants and more. Simply spray directly on unwanted bugs and watch while Zevo targets and shuts down biological pathways found in insects, not in people or pets. Wipe away with a clean cloth or paper towel with no residue left behind...and that’s it.

Got Bugxiety? Zevo It! All of Zevo's products are available for purchase online at zevoinsect.com and at the retailers you love across the U.S. To find a local retailer that carries Zevo products, visit Zevo’s store locator. For more information, visit Zevo online or connect on Facebook and Instagram and show us how you #ZEVOit.

About Zevo™

Launched in 2017, Zevo provides smart insect control products that kill bugs in and around your home in a different way. Part of Procter & Gamble, Zevo’s suite of household insect sprays, plug-in trap systems, and On-Body products control crawling, flying, and stinging insects, and are made to bother bugs, not your family. Zevo products are available for purchase online at zevoinsect.com and at all major retailers across the U.S. For more information, visit Zevo online or connect on Facebook and Instagram.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit https://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at https://www.pg.com/news.

Methodology

Undertaken by Maru Public Opinion, this study was conducted by its sample and data collection experts at Maru/Blue 26th April – 2nd May, 2023 among a random selection of 1,066 adult Americans aged 25-50 who are Maru Springboard America online panelists. For comparison purposes, a probability sample of this size has an estimated margin of error (which measures sampling variability) of +/- 3.0%, 19 times out of 20. Discrepancies in or between totals when compared to the data tables are due to rounding.

*Open ended response.

1 Royal Society Publishing

2 Maru/Blue on behalf of Citizen Relations and Zevo, April 2023

3 Maru/Blue on behalf of Citizen Relations and Zevo, April 2023

4 Maru/Blue on behalf of Citizen Relations and Zevo, April 2023

5 OnePoll on behalf of Citizen Relations and Zevo, May 2022

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