About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

Contact Cabling Installation & Maintenance

Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

Subscriptions and Memberships

Subscribe to our newsletters and manage your subscriptions

Feedback/Problems

Send a message to our general in-box

 

e.l.f. Cosmetics Releases True Crime Parody Documentary “Cosmetic Criminals,” Inspired by a Social Insight from Its Community

Who the e.l.f. did it? Today, e.l.f. Cosmetics is releasing “Cosmetic Criminals,” a true crime parody documentary capturing widespread e.l.f.-pinching in households everywhere on Amazon Freevee. The parody documentary will also make its theatrical debut playing ahead of Paramount Pictures’ new “Mean Girls” movie at select AMC locations nationwide on January 12, 2024.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240109117646/en/

e.l.f. Cosmetics releases “Cosmetic Criminals,” a branded 15-minute mockumentary playing at select AMC theatres before Paramount Pictures’ new “Mean Girls” movie and on Amazon Freevee. (Graphic: Business Wire)

e.l.f. Cosmetics releases “Cosmetic Criminals,” a branded 15-minute mockumentary playing at select AMC theatres before Paramount Pictures’ new “Mean Girls” movie and on Amazon Freevee. (Graphic: Business Wire)

The 15-minute spot, the latest from e.l.f.’s disruptive marketing and entertainment powerhouse, is best described as a true crime parody documentary with suspenseful twists and turns. “Cosmetic Criminals” will be the longest branded content spot to ever run on the big screen, according to National CineMedia, the largest cinema advertising platform in the U.S. Directed by Oscar and Emmy award-nominee Alex Buono (Documentary Now!, Russian Doll) and starring Emmy Award-winning producer and four time-nominated actress Niecy Nash-Betts (Origin, RENO 911!), Nelson Franklin (Veep, New Girl), Necar Zadegan (NCIS, Girlfriends' Guide to Divorce) and more.

With an entire household of suspects, each with plenty reason to “borrow” their favorite e.l.f. product, viewers will want to know “who the e.l.f. did it?” The biggest mystery of all is why anyone doesn’t have their own e.l.f. products in the first place. e.l.f. has prestige inspired products at extraordinary prices that do not break the bank — always e.l.f. clean, vegan, cruelty free and Fair Trade certified.

“Our e.l.f. community was the first to tell us about widespread e.l.f.-pinching within their households,” said Laurie Lam, Chief Brand Officer, e.l.f. Beauty. “Borrowing e.l.f. holy grails from family and friends without the intention of returning, a.k.a. Intergenerational Cos Crime, is a global phenomenon – between siblings, mothers and daughters, husbands and wives – even grandparents are not spared. This insight from our community sparked an incredible idea we had to act on.”

Intergenerational e.l.f.-pinching comes as no surprise, Laurie added, as in addition to being ranked the #1 Gen Z favorite cosmetics brand*, e.l.f. is for every eye, lip and face, from Gen Alpha to Boomers.

e.l.f. also turned this social insight into a merch collection, aptly named Cosmetic Security, for fans who are experiencing e.l.f.-pinching in their homes, shared spaces or dorm rooms. The three-piece collection on elfcosmetics.com includes a teddy bear, faux planter and hollowed-out book by Heidi N. Herre. Each item has a vault, creating the perfect hiding spot from the cosmetic criminals in your lives.

Get more behind the scenes on e.l.f.’s first true crime parody documentary and all things e.l.f. pinching by following e.l.f.’s social channels on YouTube, TikTok, Twitch and Instagram. Watch “Cosmetic Criminals” now on Amazon Freevee (here) and YouTube (here).

*Source: Piper Sandler’s Semi-Annual “Taking Stock with Teens” Survey, Fall 2023.

About e.l.f. Cosmetics

Since 2004, e.l.f. Cosmetics has made the best of beauty accessible to every eye, lip and face. We make high-quality, prestige-inspired cosmetics and skin care products at an extraordinary value and are proud to be e.l.f. clean, vegan, cruelty free and Fair Trade Certified. As one of the first online beauty brands, e.l.f. continues to attract a highly engaged audience and set benchmarks with new digital platforms. Our brand is widely available at leading retailers such as Target, Walmart and Ulta Beauty, and has a growing international presence including at Boots, Superdrug and Douglas. Learn more by visiting www.elfcosmetics.com.

Contacts

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.