Ordergroove Unveils Bundles Suite, Providing Brands with Limitless Ways to Delight Subscribers and Grow Recurring Revenue

February 21, 2024 at 10:00 AM EST

Ordergroove is the first in the industry to provide a comprehensive bundle offering, paving the way for eCommerce brands and retailers to provide more flexible, personalized experiences through multi-product subscriptions

Ordergroove, the leader in subscriptions for established retailers and direct-to-consumer brands, is proud to introduce Ordergroove Bundles Suite. Leveraging over a decade of expertise in helping brands and retailers develop bundle programs through its flexible data model, Ordergroove has now launched the most powerful and comprehensive subscription bundles experience on the market.

Through a productized suite of APIs, merchants can now deliver high-value experiences like subscription bundle experiences, including Fixed Kits, Build Your Own Bundle and Rotating Clubs–including Surprise & Delight Clubs and Planned Series Clubs. This comprehensive suite empowers merchants with unparalleled flexibility, enabling them to cater to diverse subscriber preferences with ease.

“The ability to give a pet parent a bundle of the optimal recipes for their pets' sensitivities and health goals is critical to our Freshpet Custom Meals proposition. Ordergroove Bundles Suite enables us to offer that solution to a pet parent and also offers the pet parent the flexibility to change their bundle, which creates the best personalized experience for our subscribers,” said Jessica Sobel, VP Strategic Growth Initiatives, Freshpet.

Brands such as Freshpet, Hotel Chocolat, The Honest Company, Good Ranchers, and more have seen growth in customer lifetime value and recurring revenue thanks to Ordergroove's extensive experience in building delightful subscription bundle offerings.

“At Good Ranchers, we knew our customers deserved a best-in-class subscriber experience,” said Jermain Gil, Chief Operating Officer, Good Ranchers. “With Ordergroove Bundles Suite, we’ve been able to create a better subscriber experience that’s resulted in a remarkable 56% increase in customer lifetime value.”

Ordergroove continues to lead the way in innovative subscription solutions, providing brands with the tools they need to thrive in an ever-evolving market. For more information, visit ordergroove.com.

ABOUT ORDERGROOVE

Ordergroove enables subscription and membership experiences for the world’s largest and most innovative brands and retailers, including L’Oréal, Dollar Shave Club, La Colombe Coffee, Bonafide Health and The Honest Company. As a market leader in subscription technology, the company’s proprietary Relationship Commerce platform is shifting consumer interactions from one-and-done transactions to frictionless and highly-profitable recurring relationships. Ordergroove technology uses flexible APIs, analytics, and unmatched consumer expertise to empower top brands to transform their commerce experiences while making their consumers’ lives easier.