About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

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Snowflake Revolutionizes Secure, Cross-Cloud Collaboration for High Value Business Outcomes with Snowflake Data Clean Rooms

Snowflake (NYSE: SNOW), the Data Cloud Company, today announced the general availability of Snowflake Data Clean Rooms to customers in AWS East, AWS West, and Azure West, revolutionizing how enterprises of all sizes can securely share data and collaborate in a privacy-preserving manner to achieve high value business outcomes in the Data Cloud. The general availability follows Snowflake’s acquisition of data clean room technology provider Samooha, which was named one of the most innovative data science companies of 2024 by Fast Company. Samooha is now integrated into the Data Cloud and enhanced by the unified set of compliance, security, privacy, interoperability, and access capabilities of Snowflake Horizon.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240328368890/en/

Snowflake Revolutionizes Secure, Cross-Cloud Collaboration for High Value Business Outcomes with Snowflake Data Clean Rooms (Graphic: Business Wire)

Snowflake Revolutionizes Secure, Cross-Cloud Collaboration for High Value Business Outcomes with Snowflake Data Clean Rooms (Graphic: Business Wire)

Businesses across industries need solutions to navigate the complexities of sharing sensitive data with external partners and customers, while maintaining data privacy and security. Data clean rooms have emerged as the technology to meet this need, enabling interoperability where multiple parties can collaborate on and analyze sensitive data in a governed way, without exposing direct access to the underlying data. Until now, data clean room technology was generally deployed by large organizations with access to technical data privacy experts.

Enterprises of any size can now quickly deploy a cross-cloud data clean room with Snowflake Data Clean Rooms, available as a Snowflake Native App. Organizations can unlock new business value from data across sources, all within the governance, security, and privacy parameters of Snowflake.

Snowflake Data Clean Rooms allow customers to:

  • Unlock value with secure collaboration on sensitive data easily and with no additional cost: Teams can stand up new data clean rooms quickly, easily, and with no additional cost. Built for business and technical users alike, Snowflake Data Clean Rooms allow organizations to unlock value from data faster with industry-specific workflows and templates such as audience overlap, reach and frequency, last touch attribution, and more.
  • Tap into the open and interoperable ecosystem of the Snowflake Data Cloud: Connect to Snowflake’s open, neutral, and interoperable data clean room ecosystem offering turn-key third-party integrations and solutions across enrichment, identity, activation, and public cloud providers. Customers can collaborate with business partners seamlessly, regardless of whether they are already on Snowflake.
  • Take advantage of Snowflake’s built-in privacy and governance features: Built on the Snowflake Native App Framework (generally available on AWS and Azure, private preview on GCP), Snowflake Data Clean Rooms come to your data, removing the need for data to ever leave the governance, security, and privacy parameters of Snowflake, and helping customers maintain privacy while allowing for deeper analytical insight with business partners.

“Data Clean Rooms have become a staple across industries in the face of third-party cookie deprecation and Snowflake is uniquely positioned to help marketers across the ecosystem realize the benefits of secure, cloud-agnostic data collaboration,” said Kamakshi Sivaramakrishnan, Samooha Co-Founder and Snowflake Data Clean Rooms Director of Product Management. “Snowflake Data Clean Rooms allow customers to unlock high value business outcomes with their data, all while ensuring data stays private and secure.”

Data clean rooms have been initially adopted by media and entertainment companies as a way to provide personalized experiences and services for their customers especially given the evolving technology and regulatory privacy context. The technology continues to gain traction in other highly regulated industries like financial services and healthcare for secure collaboration on highly sensitive data.

Customers across industries are already using Snowflake's platform for secure data collaboration and, with the introduction of Snowflake Data Clean Rooms, will now have access to additional privacy and governance capabilities.

Learn More:

About Snowflake

Snowflake enables every organization to mobilize their data with Snowflake’s Data Cloud. Customers use the Data Cloud to unite siloed data, discover and securely share data, power data applications, and execute diverse AI/ML and analytic workloads. Wherever data or users live, Snowflake delivers a single data experience that spans multiple clouds and geographies. Thousands of customers across many industries, including 691 of the 2023 Forbes Global 2000 (G2K) as of January 31, 2024, use Snowflake Data Cloud to power their businesses. Learn more at snowflake.com.

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