About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Simulmedia Becomes One of the First US-Based Advertising Technology Product Companies to Join the Lviv IT Cluster

In a landmark move, Simulmedia, the premiere cross channel TV advertising platform, becomes one of the first US-based Advertising Technology Product Companies to partner with Ukraine’s Lviv IT Cluster, showcasing support for Ukraine’s tech resilience and innovation in the face of adversity

Simulmedia is honored to announce its partnership with the Lviv IT Cluster in an impactful collaboration that transcends borders. This collaboration is founded on deep respect for Ukraine's resilient technology sector and Simulmedia's commitment to serve as a prime example of support for Ukraine in any way possible, demonstrating to other tech companies the way forward. Facing obstacles, this partnership proves Simulmedia's dedication to harnessing technological advancements to enhance advertising effectiveness and bolster the resilient spirit of the Ukrainian tech industry in surmounting challenges.

Simulmedia recognizes Ukraine's current economic challenges and is committed to contributing to the country's economic stability through this partnership. By tapping into Ukraine's rich pool of IT talent, Simulmedia aims to create opportunities that not only foster innovation but also provide meaningful employment to Ukrainian tech professionals.

By joining the Lviv IT Cluster, Simulmedia is excited about the opportunity to leverage the capabilities of the local talent pool. This strategic move allows Simulmedia to tap into a rich vein of expertise and innovation in Ukraine, particularly in Lviv, which is known for its vibrant tech community. Simulmedia’s collaboration with the Lviv IT Cluster is not just a business expansion; it's a commitment to contribute positively to the local economy. Simulmedia believes that working closely with talented professionals in Lviv and throughout Ukraine can not only enhance its own adtech capabilities but also support and stimulate economic growth in the region.

"Joining the Lviv IT Cluster is not just a strategic business move; it's a statement of solidarity with the resilient and innovative spirit of Ukraine's tech community," remarked Dave Morgan, Executive Chairman of Simulmedia. "In the face of adversity, this community has demonstrated an extraordinary capacity for innovation and perseverance. We are proud to partner with them, bringing forth advancements in advertising technology while contributing to a cause much greater than ourselves."

Dave Morgan’s recent visit to Ukraine illuminated why companies should consider investing in this resilient and innovative country. Despite the ongoing conflict, Ukraine's tech sector remains a source of innovation. It has made significant historic contributions to programmatic platforms, DSPs, SSPs, and AI, underscoring Ukraine's crucial role in global technological advancement.

Here are concise reasons to invest in Ukraine:

World-Class Talent: Ukraine boasts a pool of exceptional technologists and developers, adept at delivering cutting-edge solutions.

Economic Support: Investing in Ukraine aids the local economy during challenging times, supporting their tech sector's growth.

Commitment to Innovation and Community: Ukrainian tech professionals balance their global contributions with local humanitarian efforts, showcasing an inspiring commitment to their country and its future.

“It is a great honor for us to welcome Simulmedia to our friendly community of tech companies. Thank you for your trust. With each new company, we grow not only quantitatively but also ideologically. We have many joint solutions and projects ahead of us. And I am convinced that the experience of Simulmedia will strengthen the Cluster. Thank you for choosing to change and develop the tech industry with us," added Stepan Veselovskyi, CEO of Lviv IT Cluster.

To learn more, go to simulmedia.com.

About Simulmedia

Simulmedia is a New York-based technology company for advertisers and agencies founded in 2008. Its Performance TV® products - powered by its patented, AI-driven TV+® analytic and activation platform - deliver high-performance targeted video ad campaigns across all streaming and linear TV channels for more than 100 top brands like Disney, Experian, MassMutual, and Choice Hotels. Independent studies show that Simulmedia campaigns regularly deliver 30-100% higher ROI than conventionally planned and targeted campaigns. This is why Simulmedia is alone in guaranteeing the performance of its campaigns, whether the desired outcome is reach, custom targeting or ROI.

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