About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

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Zeta NEXT Launched in Dallas

Inside the Intelligence Revolution at the First Regional Event Series Held at the Dallas Arboretum

Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, proudly unveiled the inauguration of its latest thought leadership initiative, Zeta NEXT, on April 24th at the Dallas Arboretum and Botanical Garden. The first-of-its-kind series is designed to showcase new Artificial Intelligence-powered technologies, provide hands-on engagement with AI-powered tools, and share best practices to turn the promise of AI into better experiences for consumers and better results for brands.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240501305550/en/

Introducing Zeta NEXT at the Dallas Arboretum: This invitation-only event unveiled new AI technologies to boost consumer and brand success. This first-of-its-kind series offers hands-on experiences with AI from top industry experts to explore the transformative impact of AI on marketing and marketers. (Photo: Zeta Global)

Introducing Zeta NEXT at the Dallas Arboretum: This invitation-only event unveiled new AI technologies to boost consumer and brand success. This first-of-its-kind series offers hands-on experiences with AI from top industry experts to explore the transformative impact of AI on marketing and marketers. (Photo: Zeta Global)

Top industry experts and thought leaders gathered at the Zeta NEXT Dallas conference titled "Step Inside the AI Revolution," to explore the transformative impact of AI on marketing and marketers. The event served as a platform for in-depth discussions on how AI is reshaping the landscape of marketing practices and redefining creativity in the golden age of AI.

Zeta NEXT Dallas attendees hailed from more than 50 companies including leading brands in Financial Services, Telecom, Retail, Healthcare, and Travel & Hospitality. Topics ranged from modernizing data infrastructure to evolving data governance to realizing the full potential of personalization. Each session offered a unique glimpse into the cutting-edge technologies re-shaping the marketing landscape today and accelerating a Replacement Cycle in Marketing Technology that began in early 2023.

Keynote speaker, Zack Kass, AI Futurist and the first Head of Go-To-Market at OpenAI, challenged attendees to think bigger about the impact of AI in their business and their lives, stating, “I believe the single most important factor for companies successfully working with AI is an executive team committed to its potential. Some boardrooms and executives in Fortune 100 companies are not yet convinced that AI will revolutionize their businesses or industries. It doesn't matter what else happens within these companies; they will likely struggle.”

Leading practitioners and industry experts from Ashley Furniture, GMR, Haggar, and Red Roof Inn were among the speakers, along with a panel of industry subject matter experts featuring Zeta’s strategic partner, Snowflake Inc.

In his opening address, Steven Gerber, Zeta’s President & COO, emphasized the pivotal moment marketing currently faces. He remarked, “Traditional technologies, tools, and strategies are inadequate for engaging with today's consumers and ensuring consistent, profitable growth. The adoption of Generative AI is essential for brands to excel amidst this era of transformative change. Zeta NEXT embodies our unwavering dedication to empowering brands to evolve with AI."

About Zeta Global

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.

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