MNTN Selected for Ad Age Best Places to Work 2025 For Second Consecutive Year

January 27, 2025 at 09:00 AM EST

MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, has been named one of the Ad Age Best Places to Work 2025, an annual ranking of companies that lead the pack in factors ranging from pay and benefits to corporate culture and leadership. This marks MNTN’s second consecutive year on the prestigious list.

Ad Age revealed the rankings for Ad Age Best Places to Work on Jan. 27 at AdAge.com with a profile on each of the 50 winners.

MNTN continues to demonstrate that building the Hardest Working Software in Television™ starts with empowering the hardest working team. This recognition as one of Ad Age’s Best Places to Work underscores the company’s commitment to fostering a culture where innovation and collaboration thrive. Over the past year, MNTN has solidified its leadership in performance TV. A key achievement was the launch of MNTN Matched, an AI-powered audience targeting tool that boosts site visits sixfold and doubles TV ad revenue for advertisers. These results showcase the power of combining cutting-edge technology with a strong team, setting the stage for future success.

“It’s such an honor to be recognized as one of Ad Age’s Best Places to Work for the second year in a row. This award is a true reflection of our team’s spirit and the people-first culture we’ve worked so hard to build,” said Anna McMurphy, Chief People Officer at MNTN. “Even in a remote environment, we prioritize connection, collaboration, and community because when our people thrive, there’s no limit to what we can achieve together.”

“The companies on Ad Age’s 2025 Best Places to Work list have shown a deep commitment to building workplaces where employees truly want to be—no small feat in today’s challenging labor market,” said Dan Peres, president of Ad Age. “Earning this recognition isn’t just a win for company culture; it also strengthens an organization’s reputation, making it a more attractive place for top talent.”

Ad Age Best Places to Work 2025 honors 50 companies that did a standout job over the past year as the ad business met with the challenges of an unsettled economy, changing media market and a continued tight talent pool.

The winners—top companies with 150 or fewer employees and top companies with more than 151 employees—reflect the highest overall numerical scores based on an analysis of questionnaires submitted by employers and survey responses from their employees.

Ad Age’s scoring system factors in employee responses on topics including pay and benefits and seven other core focus areas (80% of the score) and a company’s policies and practices on areas including pay and benefits, work/life balance, recruitment, training and development (20% of the score).

Ad Age produced Best Places to Work 2025 in partnership with Workforce Research Group, an independent research firm specializing in identifying and recognizing great places to work. The competition was open to agencies, ad tech firms, data and research firms, brand or corporate marketing departments or groups and in-house agencies of marketers.

About Ad Age

Created in 1930 to cover a burgeoning industry with objectivity, accuracy and fairness, Ad Age continues to be powered by award-winning journalism. Today, Ad Age is a global media brand focusing on curated creativity, data and analysis, people and culture, and innovation and forecasting.

About MNTN

MNTN is the Hardest Working Software in TV, bringing unrivaled performance and simplicity to Connected TV advertising. Our self-serve technology makes running TV ads as easy as search and social and helps brands drive measurable conversions, revenue, site visits, and more. MNTN was named one of Fast Company’s Most Innovative Companies and Next Big Things in Tech and was recently featured on the cover of INC’s Best in Business Issue. For more information, please visit https://mountain.com.