Diversity, Innovation, and Discovery Lead the Way at the NY NOW 2025 Winter Market

By: Emerald Holding, Inc. via Business Wire

January 08, 2025 at 10:39 AM EST

Premier wholesale trade show unites visionary brands, groundbreaking trends, and influential voices to redefine the future of retail.

NY NOW, the leading wholesale trade show for gift, home, and accessories, today unveiled its dynamic exhibitor roster for the highly anticipated 2025 Winter Market. Taking place at the Jacob Javits Center from February 2–4, 2025, this year’s event will offer an unparalleled marketplace where iconic legacy brands and innovative newcomers converge, creating a destination for discovery, creativity, and meaningful connections.

As the premier wholesale event for brands looking to elevate their business through transformative connections, NY NOW offers attendees a unique opportunity to network with buyers across a diverse range of retail sectors, ranging from iconic department stores like Bloomingdale's to boutique shops and leading e-commerce platforms like Minted. Featuring a curated mix of category exhibitors as well as brands within the luxury lifestyle, home décor, gift & lifestyle, and jewelry & accessories, the event will showcase both timeless bestsellers as well as brands leading the next frontier in retail.

“NY NOW offers attendees unmatched opportunities to connect with both established and emerging brands while gaining valuable insights from industry leaders,” said Matthew Mathiasen, NY NOW Show Director. “With our marketplace and educational sessions, we provide a unique platform for discovering trends, building relationships, and driving business growth.”

The 2025 Winter Market will also spotlight brands that carry out NY NOW’s commitment to diversity, including those that are female-founded, BIPOC-owned, LGBTQ+ owned, ethically produced, clean ingredients and more. This emphasis on inclusivity ensures a vibrant and dynamic marketplace where brands of all backgrounds can foster meaningful connections.

Notable exhibitors for the 2025 Winter Market include:

Luxury Lifestyle:

Brooke Gregson – A fine jewelry collection celebrating the natural beauty of rare, finite gemstones, expertly handcrafted in London and Los Angeles.
Aurelie Bidermann – Parisian house of jewelry capturing the style of girls who quickly fall under the spell of contemporary creations.
Sunskaara – Handcrafted, heritage-inspired resort wear celebrating cultures from all over the world.
Freya Rose – Award-winning shoe and jewelry designer based in London.

Home:

BeHome – Organic tabletop pieces that seamlessly blend elegance and functionality, enhancing the beauty and utility of any living space.
Thumbprint Artifacts – A female-founded brand showcasing distinctive, high-quality fair-trade home decor pieces, meticulously handmade in South Africa.
Cote Bougie Marrakech – An artisanal, family-owned line of candles made with sustainability in mind.
Blackthorne Forge – Masterfully crafted functional and sculptural ironwork, creating timeless pieces for over 40 years, proudly based in Vermont.

Gift & Lifestyle:

Paddywax – Artisan-crafted candles designed to evoke beautiful memories, now unveiling an exciting new collaboration with DesignWorks Ink.
Ash + Chess – A queer and trans-owned stationery brand founded by Ashley Molesso and Chessie Needham.
Be Rooted – Founded by Jasmin Foster, Be Rooted is a space where women of color are empowered through culture and representation, celebrating their unique identities and experiences.
MerryMakers, Inc. – A female-owned business creating high-quality toys inspired by beloved children's books.

Jewelry & Accessories:

Satya Jewelry – Designed to resonate deeply and connect with one's personal journey and truth.
Tai Jewelry – Handcrafted designs from California that bring a unique, thoughtful touch to your style.
Vismaya – Women-owned and member of WBENC, a brand for women's scarves and bandanas rooted in history since 1948.
Serpui – Female-Founded Brazilian handbags made from natural elements in sophisticated styles.

In addition to its dynamic marketplace, NY NOW distinguishes itself by offering a wealth of engaging educational opportunities. Thoughtfully crafted panels via Community and Fireside Chats will tackle the most relevant and timely industry topics. Discussions will cover the impact of neuroaesthetics on store design, building customer loyalty through modern programs, and leveraging customer experience to drive growth. Industry leaders and innovators will share actionable strategies and cutting-edge approaches to help attendees stay ahead in an ever-evolving market.

To learn more or to pre-register for the 2025 Winter Market, visit nynow.com.

About NY NOW:

NY NOW is the leading gift, home, and accessories wholesale trade show in New York City, where brands, buyers, and designers come twice per year to make game-changing connections that supercharge their businesses. NY NOW and online wholesale marketplace partner, Bulletin, connect 5,000+ independent brands with 50,000+ U.S. and international buyers from independent stores, museums, department stores, bookstores, galleries, general gift shop, art & entertainment venues and many more.

With 3 core sections across 35+ product categories, NY NOW encompasses home décor and tableware, gifts, accessories, jewelry, and so much more. Attendees can explore an extensive range of offerings, from stationery, eclectic gifts, and trending home décor to aromatherapy and fragrance, lifestyle accessories, and fine jewelry. The show embraces the unrivaled thrill of in-person connection and endless discovery, alongside NY NOW Online, the integrated wholesale platform, making ordering a breeze for thousands of buyers in attendance. It’s a true hybrid wholesale experience.

About Emerald:

Emerald Holding, Inc. is the largest U.S.-based B2B event organizer, empowering businesses year-round by expanding meaningful connections, developing influential content, and delivering powerful commerce-driven solutions. As the owner and operator of a curated portfolio of B2B events spanning trade shows, conferences, B2C showcases and a scaled hosted buyer platform, Emerald also delivers dynamic solutions across leading industries through its robust content and e-commerce marketplace. Emerald is a trusted partner for its thousands of customers, predominantly small and medium-sized businesses, playing a pivotal role in driving ongoing commerce through streamlined buying, selling, and networking opportunities. Powered by an experienced team, Emerald is fostering impactful engagement and delivering unparalleled market access with a commitment to driving business growth 365 days a year. For more information, please visit: www.emeraldx.com