About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Elastic Wins Two 2025 Google Cloud Partner of the Year Awards

Elastic (NYSE: ESTC), the Search AI Company, announced today that it has received two 2025 Google Cloud Partner of the Year Awards in the Artificial Intelligence category for Data Management & AI and Tooling.

Elastic is being recognized for its achievements in the Google Cloud ecosystem, helping joint customers simplify the process of developing and deploying sophisticated GenAI applications through practical, impactful solutions.

“Google Cloud’s Partner Awards recognize partners who have created outsized value for customers through the delivery of innovative solutions and a high level of expertise,” said Kevin Ichhpurani, president, Global Partner Ecosystem, Google Cloud. “We’re proud to announce Elastic as a 2025 Google Cloud Partner Award winner and celebrate their impact enabling customer success over the past year.”

Elastic continues to deepen its collaboration with Google Cloud through integrations with Google Cloud embedding, reranking, and completion models, giving developers a unified experience for creating and ranking vectors.

Elastic is also working with Google Cloud to become the first independent software vendor (ISV) integrated directly into the user interface and software development kit for Google Cloud’s Vertex AI platform. The integration will allow joint users to leverage Elastic’s vector search capabilities for grounded Gemini models prompts and agents. In addition, Elastic provides comprehensive monitoring of Vertex AI models usage by tracking critical metrics and logs to ensure optimal performance.

“Our partnership with Google Cloud is founded on deep AI integrations and a shared commitment to innovation,” said Alyssa Fitzpatrick, global vice president, Partner Sales at Elastic. “This focus directly translates into empowering our customers, unlocking new possibilities, and driving impactful results within their organizations. We are witnessing firsthand how these combined efforts accelerate their success and reinforce the value of our collaborative approach.”

Beyond Elastic’s collaboration with Google Cloud to help developers build optimized AI applications, the company also harnesses the capabilities of Google Cloud’s Gemini models to power features like Elastic AI Assistants, Attack Discovery, and Automatic Import. These offerings simplify and streamline the work done by security analysts and site reliability engineers (SREs), giving them time back to focus on strategic initiatives.

To learn more about the continued work between Elastic and Google Cloud, read the Elastic blog.

About Elastic

Elastic (NYSE: ESTC), the Search AI Company, enables everyone to find the answers they need in real-time using all their data, at scale. Elastic’s solutions for search, observability, and security are built on the Elastic Search AI Platform, the development platform used by thousands of companies, including more than 50% of the Fortune 500. Learn more at elastic.co.

Elastic and associated marks are trademarks or registered trademarks of Elastic B.V. and its subsidiaries. All other company and product names may be trademarks of their respective owners.

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