Lively, a Top-Rated Health and Lifestyle Benefits Provider, Announces $2 Billion in Assets, Showcasing the Value of an Easy-to-Use HSA

May 14, 2025 at 12:00 PM EDT

Lively has focused on driving value for account holders and saved HSA account holders over $32 million in fees.

Lively, Inc., a top-rated health and lifestyle benefits provider* known for building the modern Health Savings Account (HSA), today announces that it has surpassed $2 billion in HSA assets on their platform.

Launched as a direct-to-consumer HSA provider in 2016, Lively has since expanded to offer a full suite of health and lifestyle benefits for business customers, including Flexible Spending Accounts, Health Reimbursement Arrangements, Lifestyle Spending Accounts, Commuter Benefits, Medical Travel Accounts, and COBRA. The fastest growing HSA provider on the market, Lively has been a top-rated HSA by Morningstar since 2019 and has been a top-ten HSA provider according to Devenir since 2022. In 2024 Lively ranked 148 on Inc’s 5000 fastest-growing private companies in North America, boasting three-year revenue growth of 2,380%.

“We started Lively so that Americans can reduce barriers to accessing and affording the care they need. This significant milestone is a testament to our commitment to build a better product and putting our account holders first,” said Alex Cyriac, CEO and co-founder of Lively.

With an intuitive experience for account holders, including a modern dashboard and mobile app, and enterprise-ready features like configurable plan designs, seamless system integrations, and an AI benefits bundle, Lively has invested in developing features that simplify saving and paying for healthcare, while also saving account holders over $32 million in fees while processing over $5 billion in HSA funds. As the #1 user-rated HSA, with the highest CSAT across the industry and an average HSA balance 35% higher than the industry average**, Lively continues to lead the market in both product innovation and consumer outcomes.

“We’re proud of this accomplishment, but as we grow we’re dedicated to continuing to provide a superior HSA experience at a fair cost. We’re committed to ensuring account holders can keep as much of their own dollars as possible without getting nickel and dimed by fees and that Lively can holistically support their journey to healthcare savings,” says Shobin Uralil, COO and co-founder of Lively.

Learn more: https://livelyme.com/

About Lively

Lively is the health and lifestyle benefits provider that gets it right. Our solutions are designed to take the guesswork out of managing benefits and drive efficiency for HR teams. Our innovative platform combines robust features with unparalleled service, to make maximizing your benefits as simple as it should be. Lively currently offers HSA, FSA, HRA, COBRA, Direct Bill, Commuter, Lifestyle Spending Accounts, and Medical Travel Accounts.

https://livelyme.com/

*Lively’s HSA is top-rated according to Morningstar’s 2024 Health Savings Account Landscape, G2, Trustpilot, and Lively's Customer Satisfaction survey.

**Lively’s HSA is #1 user-rated HSA according to Trustpilot and Lively's Customer Satisfaction survey.

Lively is not an FDIC or NCUA insured financial institution. FDIC or NCUA insurance covers the failure of the insured financial institution. Lively partners with financial institutions in order to provide its products.