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About Cabling Installation & Maintenance:

Bringing practical business and technical intelligence to today's structured cabling professionals.

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on:

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Envista Forensics Propels Demand Generation with ON24 Through Continuing Education and AI-powered Content Creation

Leveraging ON24 AI-powered ACE (Analytics and Content Engine), Envista Scales Certification Programs and Boosts Content Output with ON24

(NYSE: ONTF) As B2B organizations turn to content-rich experiences to drive both customer engagement and revenue, Envista Forensics, a global leader in forensic consulting and engineering services, is building a scalable, certification-driven marketing engine with ON24, a leading first-party customer engagement platform for B2B sales and marketing. With the ON24 AI-powered Analytics and Content Engine (ACE) and engagement capabilities, Envista has propelled webinars into a top revenue-generating channel, reducing content creation time by 50% and increasing output by 40%.

Envista helps thousands of insurers, legal professionals, and corporations uncover critical insights to resolve claims and disputes. With large attendee numbers per webinar session, the team needed a platform that could scale while capturing valuable audience insights. They turned to ON24 to gain the automation, data, and branding capabilities necessary to power a growing certification program and accelerate pipeline creation.

“Our previous post-webinar content creation process was time-consuming and involved tedious manual work, limiting our ability to scale,” said Logan Fox, Digital Marketing Manager at Envista Forensics. “Our webinars feature highly technical insights from our engineers, and with ON24 and AI-powered ACE, we’re now able to efficiently transform their expertise into polished blog content. It’s exponentially increased the volume of content we can produce—while cutting our creation time in half. Just as importantly, it’s opened new opportunities to re-engage customers with valuable insights and drive ongoing lead generation across channels.”

With deep Salesforce integration, Envista now seamlessly automates campaign follow-up and personalization. The marketing team also repurposes webinar sessions into bite-sized Key Moments videos and AI-generated content for blogs, social media, and sales enablement—transforming continuing education into a demand generation engine.

“Envista is a perfect example of how AI and automation can modernize traditional programs like certification to drive greater customer engagement and measurable results,” said Mark Bornstein, VP of Marketing, ON24. “They’ve created an experience that delivers value to both attendees and the business—before, during, and long after the event.”

To read more about Envista’s AI-powered transformation, view the full case study here.

About Envista Forensics

Envista Forensics is a global leader in forensic consulting services, providing expertise in forensic engineering, fire investigation, equipment consulting, digital forensics, and more. With a commitment to technical excellence and client service, Envista helps insurers, legal professionals, and corporations uncover critical insights to resolve claims and disputes.

About ON24

ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine our leading first-party experiences with personalization and content as well as capture and act on engagement insights, accelerating the buyer journey and propelling pipeline forward.

ON24 provides industry-leading companies, including 4 of the 5 largest global software companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global pharmaceutical companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.

© 2025 ON24, Inc. All rights reserved. ON24 and the ON24 logo are trademarks owned by ON24, Inc., and are registered in the United States Patent and Trademark Office and in other countries.

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