About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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TrueBlue’s PeopleScout Employer Brand Study Finds Critical Gaps in Candidate Experience

New research from PeopleScout’s Outthink Index reveals a growing gap between job seeker expectations and employer brand delivery

TrueBlue (NYSE: TBI), a leading provider of specialized workforce solutions, today announced the release of a new research report from its global talent solutions brand, PeopleScout. Powered by PeopleScout’s proprietary Outthink Index, the first standardized benchmarking tool for employer brand effectiveness, the study uncovered significant gaps between candidate expectations and the experiences employers currently provide.

The Employer Brand Reality Check research report provides vital insights into how organizations can improve their employer brand to attract and engage top talent in an increasingly competitive labor market—from optimizing for mobile and streamlining applications to amplifying authentic employee storytelling and preparing for increasing AI adoption among candidates.

Analyzing over 230 U.S.-based companies and more than 500 recent job seekers nationwide, the report identifies critical gaps across the candidate journey, highlighting areas where employers can improve engagement and conversion in an increasingly competitive labor market.

Key findings from the study include:

  • Mobile Is Non-Negotiable: 91% of job seekers apply via mobile devices; 30% exclusively use mobile. Among skilled trades professionals, mobile-only usage rises to 39%.
  • AI Gaining Ground at the Top: While just 7% of overall candidates report using generative AI tools in their job search, adoption jumps to 29% among VP and executive-level candidates.
  • Authenticity Gap Erodes Trust: Nearly half (47%) of candidates say employee-featured content is inadequate; 7% never see real employee content at all.
  • Application Fatigue Threatens Conversion: Over one-third (37%) of applications take more than 20 minutes to complete, a growing deterrent, especially for hourly roles.
  • Values Missing in Action: 38% of candidates say job postings fail to clearly communicate company values, despite values ranking among the top three factors in application decisions.

“Our Outthink Index research highlights the critical need for employers to modernize their candidate engagement strategies and ensure their employer brand reflects the values and experiences that today’s job seekers expect,” said Taryn Owen, President and CEO of TrueBlue. “Insights like these reinforce our commitment to helping clients deliver greater value, thrive in a rapidly evolving talent landscape, and advance our mission to connect people and work. At TrueBlue, we are redefining how employers and talent connect, combining technology, creativity, and deep industry expertise to help our clients attract, engage, and retain the next generation of workers.”

Developed by PeopleScout’s in-house talent advisory experts, the Outthink Index assesses nine dimensions of employer brand excellence—from search visibility and application experience to employee value proposition and social authority. Companies are evaluated through an authentic candidate journey, including job application submissions, to ensure results reflect authentic job seeker experiences.

“The Outthink Index empowers organizations with actionable, data-driven insights into the critical elements of their employer brand—moving beyond intuition to deliver real, measurable improvements,” said Rick Betori, President of PeopleScout. “These insights enable employers to confidently strengthen their brand to compete more effectively for top talent.”

Access the full research findings here.

About TrueBlue

TrueBlue, Inc. (NYSE: TBI) is transforming the way organizations connect with talent in an ever-changing world of work. As The People Company®, we put people first – connecting job seekers with meaningful opportunities while delivering smart, scalable workforce solutions for enterprises across industries and worldwide. Powered by innovative technology and decades of expertise, our brands – PeopleReady, PeopleScout, Staff Management | SMX, Centerline, SIMOS, and Healthcare Staffing Professionals – offer flexible staffing, workforce management, and recruitment solutions that propel businesses and careers. Discover how we’re shaping the future of work at www.trueblue.com.

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