About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

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Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Cohesity Launches New Partner Program to Accelerate Partner Success

Dramatically Enhanced Program Streamlines Engagement and Empowers Partners to Fuel Profitable Growth, Technical Strength, and Differentiation

Cohesity, the leader in AI-powered data security, today introduced the Cohesity Aspire Partner Program, a new, unified framework built for the modern partner landscape. Aspire aims to simplify how partners across diverse business models and routes to market can engage with Cohesity to drive profitability, unlock new revenue streams, and access certifications and training.

“The Cohesity Aspire Partner Program reimagines how we do business with partners and enable them to succeed,” said Mike Walkey, senior vice president, global partner sales, Cohesity. “We’ve taken a future-forward approach. This empowers faster growth, profitability, and opportunities to stand out in today’s competitive market. It also provides flexibility for partners to ease into emerging technologies like AI or make future shifts in their business model. Just as important, we’ve intentionally designed Aspire with customers in mind to ensure they have complete confidence in knowing their solution is being provided by a proven and trusted Cohesity partner.”

The Cohesity partner ecosystem encompasses all partner types including Resell, Manage, Integrate, Distribute, OEM Hardware, Embedded OEM, Technology Partners, and Cloud Marketplace. Aspire participants can qualify for Premier, Preferred, or Associate tier levels with corresponding benefits. The umbrella program also features an authorized distributor component geared towards bringing more value to Cohesity resellers. All facets of the program are aimed at providing a modern, integrated, built-for-scale experience, starting with a centralized, easy-to-use portal that serves as the gateway to resources and enablement tools.

Underscoring Cohesity’s commitment to accelerating partner success, the program represents an investment in partners across three dimensions:

  • Profitable growth – offers competitive margins, rewards for partner-sourced deals, and performance-based incentives to support partners at every stage of the sales cycle, including joint go-to-market execution, co-selling, co-branding, pipeline sharing, and marketing and demand generation resources.
  • Technical strength – facilitates role-based partner learning opportunities and exclusive Cohesity Accreditations. Multiple certifications further allow technical professionals to demonstrate their Cohesity data management skills and mastery for real-world environments. A special Cohesity Aces program additionally recognizes top technical partner experts and brings them into the heart of Cohesity innovation with privileged access, hands-on virtual labs, and more.
  • Differentiation – provides multiple paths for expanding partner services and tapping into new revenue streams through partner-delivered professional services, authorized training partner certification, or building and bringing new solutions to market with Cohesity as a Professional-level or Elite-level Cohesity Technology Partner.

“We help customers navigate a complex landscape of data security and cyber resilience challenges,” said Raphael Meyerowitz, vice president, partner go to market, Presidio. “As a longstanding partner, the Cohesity Aspire partner program makes it even easier for us to offer comprehensive solutions from across Cohesity's entire portfolio. The flexible, streamlined model supports how we deliver the right solution for each unique environment and positions us for continued growth."

“The Cohesity Aspire Partner Program is purpose built to provide a clear path for partners to engage with Cohesity's full range of solutions. We see it as a key accelerator for all partners, especially those that are shifting to subscription-based offerings or looking to expand their services,” said Mike Heintzelman, senior vice president, advanced solutions vendor management, TD SYNNEX. “Serving as a critical global distributor for Cohesity, we've made focused investments closely aligned with the program and are ready to ensure partners can take solutions to market as quickly as possible.”

Learn more about the new Cohesity Aspire Partner Program.

About Cohesity

Cohesity is the leader in AI-powered data security. Over 13,600 enterprise customers, including over 85 of the Fortune 100 and nearly 70% of the Global 500, rely on Cohesity to strengthen their resilience while providing Gen AI insights into their vast amounts of data. Formed from the combination of Cohesity with Veritas’ enterprise data protection business, the company’s solutions secure and protect data on-premises, in the cloud, and at the edge. Backed by NVIDIA, IBM, HPE, Cisco, AWS, Google Cloud, and others, Cohesity is headquartered in Santa Clara, CA, with offices around the globe. To learn more, follow Cohesity on LinkedIn, X, and Facebook.

.@Cohesity, the leader in AI-powered data security, today introduced the Cohesity Aspire Partner Program, a new, unified framework built for the modern partner landscape.

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