About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Informa TechTarget’s Reach 2025 Virtual Event to Explore Trust, AI, and the Future of B2B Engagement

TechTarget, Inc. (Nasdaq: TTGT), (“Informa TechTarget”), a leading growth accelerator for the B2B Technology sector, today announced its flagship virtual event Reach 2025. Taking place September 24 – 25, Reach will deliver more than 20 sessions across two days, equipping marketing, sales, and RevOps professionals with the insights needed to build trust and drive measurable demand in a rapidly shifting B2B landscape.

“Buyers are navigating more complex, AI-driven information environments. Trust, relevance, and timing have become defining factors of influence,” said John Steinert, CMO at Informa TechTarget, “This year’s event will give go-to-market teams practical strategies to connect earlier in the buyer decision cycle, as well as break through the noise with credible content.”

2025 Tracks Explore Themes of Trust, AI & the Buyer Journey, and Content Innovation

Informa TechTarget will be joined by B2B industry experts and practitioner peers who will be sharing their insights and real-world case studies to help GTM teams tackle trust, AI-driven change, and content innovation. Listeners can expect to hear featured voices from Edelman, Forrester, Snowflake, Commvault, Demandbase, and more, as they delve into market challenges and opportunities.

Trust & Influence in the New Attention Economy

As AI continues to disrupt traditional buyer engagement models, B2B marketers must reimagine how they earn influence. Sessions will explore how trusted sources and authentic connections can turn fleeting attention into meaningful impact. Session tracks include:

AI, Personalization & the Buyer Journey

Today’s buyers demand more personalized experiences while still relying on human expertise to guide their decisions. Attendees will examine how GTM teams can balance automation and authenticity – competing on personalization at scale while keeping trusted experts “in the loop.” Session tracks include:

Vertical & Content Strategy Innovation

Attendees will learn how to stand out with industry-focused strategies and content approaches that thrive in an AI-driven world. B2B teams will explore real-world case studies demonstrating how to balance vertical focus with operational efficiency, expand audience reach, and reinvent content marketing to meet buyer expectations. Session tracks include:

Reach 2025 builds on fresh insights from Informa TechTarget’s latest research on content consumption and engagement preferences , which surveyed over 1,700 global enterprise technology buyers to uncover how they research, evaluate, and engage with vendors.

Key findings include:

  • Early-stage engagement is critical – 78% of buyers engage with vendor marketing materials and/or content before a project is underway, yet only 24% of the vendors they start with make the final shortlist.
  • Content volume and trust drive influence – Buyers consume an average of 15 content assets and visit six vendor websites when researching a technology purchase, but credibility, objectivity, and relevance are key factors when choosing an information source to trust.
  • Humans remain essential in the AI era – Even as AI tools enter buyer workflows, respondents emphasized the need for expert-authored technical advice (tips, tutorials, guides), independent vendor assessments, and analyst-authored research and reports as trusted checkpoints throughout the buying research journey.

For the full agenda and to register for Reach 2025, visit: https://informattgt-events.brighttalk.com/reach-2025/.

To learn more about Informa TechTarget, visit: https://www.informatechtarget.com/.

About Informa TechTarget

TechTarget, Inc. (Nasdaq: TTGT), which also refers to itself as Informa TechTarget, informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI. With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients:

  • Trusted information that shapes the industry and informs investment
  • Intelligence and advice that guides and influences strategy
  • Advertising that grows reputation and establishes thought leadership
  • Custom content that engages and prompts action
  • Intent and demand generation that more precisely targets and converts

Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations. For more information, visit informatechtarget.com and follow us on LinkedIn.

© 2025 TechTarget, Inc. All rights reserved. All trademarks are the property of their respective owners.

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