About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Turning Imagination into Pet Care Innovation

(BPT) - Close your eyes and imagine a world where pets are as healthy and happy as possible. Now open them and look at your own pet who gives you so much love and companionship. Big dreams for pets inspire big innovations, and that's exactly what one company does every day.

"Most people think of Purina as a pet food company. I think of Purina as a pet science company," said Sheri Smithey, senior vice president of Global Pet Care Research & Development at Nestlé Purina PetCare. "We have nearly 500 pet experts globally, ranging from veterinarians, engineers and animal nutritionists to pet behavior scientists, food scientists and immunologists, all working to understand the science of pets to create products and technology that will make their lives better."

Smithey's team is responsible for all aspects of R&D for Purina including nutrition, digital solutions, engineering, product development and packaging. She knows that by asking the big questions, you find the big solutions. The key to innovation is to start with the imagination.

Here are several examples of what Smithey's team imagined and the resulting innovations that now benefit pets worldwide:

Imagine: The daughter of a Purina scientist begged for a cat that she couldn't get because of her allergies. So, what if there was a way to reduce the major allergen in cat hair and dander so more people can have a cat in their home?

Innovation: The world's first allergen-reducing cat food, Pro Plan LiveClear, is an award-winning option that is a gamechanger for people with allergies to cats.

Imagine: What if senior dogs could think and act like younger dogs again, and instead of slowing down, rediscover energy and playtime?

Innovation: Pro Plan Bright Mind makes a difference for dogs ages 7 and older, featuring enhanced botanical oils that provide an additional energy source for senior dogs' brains, helping them to think and act more like when they were younger.

Imagine: What if we could know more about feline health simply by better understanding their litter box habits?

Innovation: The Petivity smart litter box monitor connects to a smart device to share crucial behavioral data that could show signs of potential health problems like kidney disease.

Imagine: What if there was an easy way to help keep dogs' and cats' teeth clean and healthy that doesn't involve the recommended daily brushing by their human friends?

Innovation: Dentalife is a treat that tastes good and supports the oral health of cats and dogs, giving confidence to pet owners everywhere.

Imagine: What if there were savory options to help entice the appetite that notoriously picky feline friends couldn't resist?

Innovation: By studying the taste and texture preferences of different cats, a new product form was created as supplemental feeding enhancements for those with selective palates: Fancy Feast broths and Friskies lil' soups.

"Our imaginations are the springboard to ask big questions and find big solutions, and all our work starts by observing how pets live today, identifying the challenges that lessen the length or quality of their lives, and imagining a future where those challenges no longer exist. Each project we create began with a simple word: Imagine," said Smithey.

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