About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Serena Aburahma

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Peter Fretty - Vice President, Market Leader

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Inbox Mailers Solves Low Open and Click Rates for Email Marketers

Inbox Mailers

Inbox Mailers

Inbox Mailers

Inbox Mailers Homepage

Unique solution leverages recipient psychology to triple open rates for most clients

ORLANDO, FLORIDA, UNITED STATES, June 30, 2021 /EINPresswire.com/ -- Inbox Mailers announces a deceptively simple tool to get outsized results in email marketing campaigns.

Low delivery rates, open rate, and click-through rates are the top three concerns for most email marketers, and Inbox Mailers has discovered the solution: their triggered email tool utilizes subscriber data to sense when a recipient is already active in their inbox, at which point the tool sends a new, relevant message to capture their attention.

These ‘triggered sends’ are consistently tripling open rates and click volume – and these higher engagement rates cause a knock-on increase in inboxing and deliverability for the same clients. All through an automated workflow that doesn’t put an additional burden on clients’ marketing teams. For 58% of marketers, increasing engagement is their number one goal – and 44% said it was their top challenge. Inbox Mailers is meeting this challenge head-on, and the results are staggering.

In 2020, average open rates across industries were around 18%, with click-through rates at a measly 2.6%. By contrast, Inbox Mailers has consistently delivered open-and-click rates around and even above 50%. The effect of such an enormous jump on clients’ bottom lines has been notable.

In addition to their self-service tool, which improves engagement with active subscribers in clients’ networks, Inbox Mailers also offers an extended affiliate network to re-engage lapsed subscribers. Members of the network share trigger data, enabling clients to see when subscribers who haven’t opened their email are in their inbox opening a partner’s message, so they can send a targeted trigger message and re-capture the subscribers’ interest.

With one simple tool, Inbox Mailers clients are seeing incredible effects on their email engagement, click-throughs, and deliverability – and when businesses join the network they’re also able to re-engage subscribers who were previously lost to them. All with a minimal investment in time and process design.

One of the Case Studies is on their client Traders Agency in which increased sales by 60% weekly using Inbox Mailers, See: How Traders Agency Increased Sales by 60% Weekly

Jonathan Alonso
Inbox Mailers
+1 (407) 606-6245
email us here
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