About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Austin-Based Atlas Fence Company Embraces Digital-First Marketing Strategy to Support Rapid Growth

Austin, TX – Atlas Fence Company, a locally owned fencing contractor serving Central Texas, has officially launched a new digital marketing strategy to support the next phase of its regional growth. The initiative includes an overhaul of the company’s online presence, improved search visibility, and a long-term plan to expand customer engagement through digital channels.

This move marks a pivotal moment in the company’s evolution from a general handyman brand to a specialized fencing service provider. After more than a decade of building its reputation on craftsmanship, reliability, and word-of-mouth referrals, Atlas Fence Company is now investing in a fully digital-first approach to attract, inform, and serve customers more efficiently.

 

“We’ve always believed in doing great work and letting that speak for itself,” said Robert Robbins, founder of Atlas Fence Company. “But the way homeowners and property managers look for services has changed. Today, they go online first — and we want to make sure they find a company they can trust.”

 

Digital Strategy Built for Local Impact

Atlas Fence Company has partnered with a leading digital marketing agency to spearhead this transformation. The partnership includes:

 

  • A redesigned, mobile-optimized website
  • Improved local SEO to boost Google search visibility
  • Google Business Profile optimization
  • A robust content and review strategy
  • Paid advertising campaigns tailored to regional audiences

 

The strategy is designed not only to generate more qualified leads, but also to educate prospective clients on the various types of fencing options available — from custom wood privacy fences to decorative and durable alternatives.

 

“Our goal is to simplify the process for customers at every stage — whether they’re just researching fence types or ready to request an estimate,” Robert Robbins added.

 

Supporting Rapid Local Growth

Atlas Fence Company has experienced strong growth over the past two years, particularly as demand for outdoor home improvements continues to increase in Austin and its surrounding communities. By focusing exclusively on fencing services, the company has been able to enhance project timelines, improve material quality, and increase customer satisfaction.

 

With its new digital infrastructure in place, the company is better positioned to scale operations and respond to customer inquiries more quickly — particularly in high-demand areas such as Round Rock, Cedar Park, Leander, and Buda.

 

“This digital pivot is about more than marketing,” said Lorenzo. “It’s about aligning Atlas’s trusted service with the way today’s customers want to engage — quickly, clearly, and online.”

 

Easier Than Ever to Connect

Customers can now browse project galleries, learn about fencing styles, read verified reviews, and request estimates directly from the company’s website or Google listing. The company also plans to introduce educational blog content, FAQs, and seasonal promotions to serve its online users better.

 

To explore the newly launched platform or request a complimentary consultation, contact the company using the information below.

 

Email: atlasfencecompanyatx@gmail.com

 

Media Contact

Name
Atlas Fence Company
Contact phone
(512) 366-8108
City
Austin
State
Texas
Country
United States
Url
https://atlasfenceaustin.com/

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