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About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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A Brand New Marketing Agency, DeAura Media, Breaks Records in Its First Months and Delivers Standout Results for Small Businesses Worldwide

By: GlobePRwire

Launched in July 2025, DeAura Media is already making waves in the marketing world. Founded by two seasoned professionals and supported by a top tier team, the agency works with clients in the UK, US, and across Europe, delivering standout branding, high converting websites, and growth driven strategies that get real results.

DeAura Media and its highly skilled international team deliver everything from high converting ad campaigns to visually striking websites and brand identities. The team’s combined expertise spans digital marketing, design, paid advertising, and brand storytelling, enabling them to craft strategies that not only look great but also drive impressive returns.

A Record-Breaking First Two Months

In just two months since its launch, DeAura Media has onboarded an impressive roster of clients, from established names to fast-growing entrepreneurs, and produced measurable results that speak for themselves:

  • Ad campaigns achieving click-through rates and conversion rates well above industry averages. (down to 0,17 cents per click)
  • Social media growth strategies that drive consistent, engaged followers while boosting brand visibility.
  • Website designs and rebrands that elevate credibility and improve user experience, leading to higher sales and enquiries.

The agency’s data-driven approach ensures that every project is designed for long-term impact. From A/B testing ad creatives to refining audience targeting, the team’s commitment to optimisation means clients see results fast, and they keep seeing them.

“We didn’t just want to create another marketing agency,” says co-founder Elsi Nora K. “We wanted to build a partner that businesses can rely on for consistent growth, creativity that actually works, and campaigns that pay for themselves.”

High Standards Without the Corporate Fluff

Unlike large, impersonal agencies, DeAura Media’s compact team structure allows for direct collaboration and agile decision-making. Every client gets personalised attention, and strategies are adjusted in real time to maximise performance.

Co-founder Diogenes Gonzalez adds:

“Our clients trust us because we treat their business like our own. We’re deeply involved in every step, from the first concept to the final analytics report, and we make sure every decision is backed by data.”

Clients praise the agency not only for their marketing expertise but also for their creative execution, from polished brand visuals to ads that stop the scroll. Many report staying with DeAura Media long term because of the consistently strong results and the team’s ability to adapt to changing market trends.

The DeAura Media Difference

  • Strategic Ads & Campaigns: Expert media buying and creative testing to ensure maximum ROI. 
  • Conversion-Focused Websites: Designs that blend aesthetics with user experience to increase leads and sales.
  • Brand Identity & Visuals: Cohesive, professional branding that builds trust and recognition.
  • Global Perspective: An international team with diverse skills and cultural insights.

From concept to execution, the focus is always on delivering measurable outcomes, not vanity metrics. Every campaign is built to directly contribute to the client’s bottom line.

Looking Ahead

As the agency heads into its next quarter, DeAura Media plans to expand its reach, continue building long-term partnerships, and refine its high-performance ad strategies. The goal is simple: help clients grow faster, smarter, and with marketing that actually works.

About DeAura Media

DeAura Media is a Europe-based creative and marketing agency specialising in ad campaigns, website design, brand development, and social media growth. Founded in July 2025 by industry veterans Elsi Nora and Diogenes Gonzalez, the agency partners with businesses and influencers globally to deliver strategies that combine creative vision with measurable results.

deauramedia.com 



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