About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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FullThrottle Technologies, LLC Announces Issuance of Patent for Company’s Proprietary First-Party Data Technologies

PHILADELPHIA, Jan. 23, 2023 (GLOBE NEWSWIRE) -- FullThrottle Technologies, LLC, an end-to-end, first-party data-powered technology company who helps marketers identify, curate, and target audiences, today announced the issuance of the company’s first patent by the United States Patent and Trademark Office. U.S. Patent No. 11,556,947 helps protect many of the core technologies on which FullThrottle platform capabilities have been built including audience identification, lifecycle acceleration, and lead generation.

Today’s advertisers have reached a crossroads with regard to data-driven targeting and measurement. With leading technology companies like Apple and Google obfuscating mobile ad IDs and eliminating or phasing out the use of third-party cookies on their platforms, advertisers are growing increasingly frustrated by the efficacy of current options. They are turning to first-party data resources in order to maintain the efficiency of their campaigns. FullThrottle’s data-powered platform, designed with both users and marketers in mind, provides a cookieless solution to the challenges of targeting and measuring campaigns at a household level.

FullThrottle’s newly issued patent helps protect the company’s proprietary methods for increasing the transparency, accuracy and utility of marketing campaigns using first-party data. With the impending sunset of third-party cookies, brands and advertisers must transition to tools backed by first-party data. FullThrottle’s solutions make it possible for marketers to meet the expectations of today’s consumers by using first-party data to deliver relevant, high-value information to consumers on a household level.

“The uncertainty surrounding third-party cookies has put the AdTech industry on unstable ground for the past two years. The rise of FullThrottle’s first-party solution represents a turning point for organizations that seek to maintain accurate and efficient targeting,” said David Regn, Co-Founder and Chief Executive Officer at FullThrottle. “This acknowledgment of FullThrottle’s innovation drives us to continue to invest in our intellectual property research and development. Our clients can be confident that we offer an unsurpassed solution for identifying and measuring high-value audiences.”

“The eventual disappearance of cookies will be transformative for digital marketing, yet many organizations have failed to adequately prepare,” said Amol Waishampayan, Chief Product Officer at FullThrottle. “Our exclusive, technology-powered data tool kit provides an immediate solution to the challenge of targeting and measurement without cookies. Forward-thinking organizations like Ford and iHeartMedia have recognized the importance of first-party data for their long-term marketing strategies. Our continued partnership with these companies will lead to improved results and a better advertising experience for consumers.”

About FullThrottle

FullThrottle Technologies, LLC is an end-to-end, first-party data-powered technology company whose proprietary platform and technologies facilitate audience identification, marketing, and measurement across all mediums. Powered by advanced AI, FullThrottle customizes data-driven retail solutions for agencies, media companies, and brands. For more information, visit https://www.fullthrottle.ai/.

Contact:
SiliconAlleyMedia for FullThrottle
Alex@siliconalley-media.com
www.siliconalley-media.com


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