About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

Contact Cabling Installation & Maintenance

Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

Subscriptions and Memberships

Subscribe to our newsletters and manage your subscriptions

Feedback/Problems

Send a message to our general in-box

 

AdParlor Introduces CreatorFuel: A Full-Funnel Influencer Marketing Solution

NEW YORK, Aug. 02, 2023 (GLOBE NEWSWIRE) -- AdParlor, a leading provider of digital marketing solutions, is thrilled to announce the launch of CreatorFuel, its new fully managed influencer offering. With CreatorFuel, brands can now unlock the full potential of influencer marketing to fuel their growth and connect with their target audience in a more authentic and impactful way.

In today's digital landscape, influencer marketing has become an essential strategy for brands looking to establish a strong online presence and drive meaningful engagement. However, managing influencer campaigns effectively requires extensive time, expertise, and resources. That's where CreatorFuel steps in, offering brands a comprehensive solution to navigate the complex world of influencer marketing with ease.

AdParlor's team of experienced professionals will work closely with brands to develop and implement highly effective influencer strategies that align with their specific goals and objectives. From influencer discovery and activation to content creation and amplification, CreatorFuel covers every aspect of a successful influencer campaign.

What sets CreatorFuel apart is its focus on performance-driven results. Unlike traditional influencer agencies that solely prioritize brand awareness, CreatorFuel leverages AdParlor's 15 years of social media buying expertise to drive real business growth. By combining the influence and reach of top-tier influencers with data-driven targeting, brands can expect measurable and impactful full-funnel results.

"With AdParlor's mastery across paid social and expertise in content amplification, it's the perfect complement to our current suite of services to unlock further growth for our clients", said Andrea Haldeman, SVP & General Manager at AdParlor. "We know that influencer marketing should go beyond awareness and drive performance outcomes, and that's exactly what CreatorFuel achieves."

"CreatorFuel is a logical next step for AdParlor,” said Kristina Coughlin, Head of Influencer Strategy. “Influencer marketing is such a rapidly evolving space, and it’s a very exciting time to be part of it.”

CreatorFuel also boasts a diverse and extensive network of influencers across various digital platforms and networks. Brands can tap into this network to find the perfect fit talent that resonates with their target audience and effectively communicates their brand message. From Instagram and TikTok to YouTube and Twitch, CreatorFuel covers a wide range of social platforms, ensuring brands can connect with their audience wherever they are.

To celebrate the launch of CreatorFuel, AdParlor is offering an exclusive introductory package for new clients. This limited-time offer provides brands with the opportunity to experience the benefits of a fully managed influencer solution at a special rate. Brands can take advantage of this offer by scheduling a discovery call with AdParlor's team by emailing info@adparlor.com.

About AdParlor:

AdParlor, an agency established in 2008 and now a division of Fluent (NASDAQ: FLNT), is a leading provider of data-driven digital media strategy and execution that unlocks explosive growth for world-class and disruptive brands. Through our GrowthFuel framework we offer proprietary performance marketing solutions that have scaled our clients’ programs profitably, with our clients’ success being our sole agenda. Our custom technology solves problems related to creative insights, creative production, real time cross-platform reporting and more. Brands choose AdParlor because our unmatched expertise in ecommerce digital media delivers impactful full-funnel performance campaigns for profitable growth.

For media inquiries, please contact:

Paul T. O’Leary
Marketing Manager
poleary@adparlor.com


Primary Logo

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.