About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

Contact Cabling Installation & Maintenance

Editorial

Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

Subscriptions and Memberships

Subscribe to our newsletters and manage your subscriptions

Feedback/Problems

Send a message to our general in-box

 

This Thanksgiving, Tims China Spreads Warmth with Pay-It-Forward “Timsgiving” Campaign

SHANGHAI, Dec. 02, 2024 (GLOBE NEWSWIRE) -- Over the past week, Tims China’s coffee shops across the country have been filled with the spirit of gratitude and celebration, spurred on by the inaugural “Timsgiving” campaign.  

“Sharing kindness and paying it forward in our communities is a Tim Hortons tradition. This Thanksgiving, we were thrilled to introduce the ‘Timsgiving’ pay-it-forward campaign in China, encouraging our guests to enjoy and share a free coffee,” said Yongchen Lu, CEO of Tims China. “In the end, we saw 1,500 people forward coffee from one customer to the next with the longest chains being 30 customers in a row. We hope this initiative brought about many heartwarming moments and inspired others to spread warmth and goodwill.”

In one heartwarming example at a Tims store at Central China Normal University, a college student placing an order was told about the Timsgiving pay-it-forward campaign, which offered her a free latte with the option to buy a coffee for the next guest. Delighted, she chose to pass on the gesture. While doing her coursework in the store, she watched as one customer after another chose to pay it forward. By the time she left, the chain was still going strong.

The student later shared her experience on social media platform Xiaohongshu, writing: “Every person I met today at Tims was so kind. I hope everyone can feel the warmth of a stranger’s kindness this winter.”

下载
(Customers participating in the Timsgiving campaign)

The campaign also inspired many customers to share their experiences online. Some messages included:

  • “I left a Red Tea Latte for you at Tims, hoping your day will be as lucky as today, wishing you courage, strength, and a wonderful Thanksgiving.”
  • “I wrote ‘Remember to be happy’ on the cup for the next guest, hoping it makes their day.”
  • “One small act of kindness can warm so many hearts. It’s amazing that strangers are willing to do this for the next person without knowing who they are.”
  • “Giving kindness is like sharing a rose—the fragrance lingers in your hand. I wish the next stranger all the best.”

While pay-it-forward has been a cherished tradition at Tim Hortons in Canada, this was its debut at Tims China. From November 26 to November 28, Tims China launched the campaign across all its stores, offering the first customer at each location a free beverage from the Double Series. These guests were encouraged to pay it forward by purchasing a coffee for the next customer, creating an ongoing ripple of goodwill.

In addition to the nationwide campaign, three specially designated Timsgiving-themed stores hosted a complementary activity. Customers who showed their Tims loyalty club membership code at these stores received a free beverage from the Double Series. Each store distributed up to 100 free drinks daily, available on a first-come, first-served basis during the event period.

The “Timsgiving” campaign brought the spirit of Thanksgiving to Tims stores across the country, from Harbin in the north to Haikou in the south. Thousands of customers took part, continuing the chain of kindness and spreading warmth throughout the season.

ABOUT TH INTERNATIONAL LIMITED

TH International Limited (Nasdaq: THCH) (“Tims China”) is the parent company of the exclusive master franchisee of Tim Hortons coffee shops in mainland China, Hong Kong, and Macau. Tims China was founded by Cartesian Capital Group and Tim Hortons Restaurants International, a subsidiary of Restaurant Brands International (TSX: QSR) (NYSE: QSR).

The company’s philosophy is rooted in world-class execution and data-driven decision making and centered around true local relevance, continuous innovation, genuine community, and absolute convenience. For more information, please visit https://www.timschina.com.

Contacts

Investor Relations
IR@timschina.com or Gemma.Bakx@cartesiangroup.com

Public Relations
patty.yu@timschina.com

Follow @TimHortonsChina

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/8cebbeef-7c25-4718-875c-c30b64270c6c


Primary Logo

Stock Quote API & Stock News API supplied by www.cloudquote.io
Quotes delayed at least 20 minutes.
By accessing this page, you agree to the following
Privacy Policy and Terms Of Service.