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About Cabling Installation & Maintenance:

Bringing practical business and technical intelligence to today's structured cabling professionals.

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on:

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

NP Digital Wins Performance Marketing Global Agency of the Year in the 2024 Performance Marketing World Awards

San Diego, June 27, 2024 (GLOBE NEWSWIRE) -- NP Digital, a leader in end-to-end digital marketing, has been honored as the Performance Marketing Global Agency of the Year in the prestigious 2024 Performance Marketing World (PMW) Global Awards. This recognition highlights the scale of NP Digital’s global growth, unique knack for generating demand, and focus on employee and client satisfaction. 

Over the past year, NP Digital’s significant milestones include expanding its operations into 12 new countries and adding an impressive 386 new clients to its international portfolio. Among these clients are renowned brands such as United Airlines, Stripe, Fujifilm, Scotiabank, Itaú, Sony Music, Staples, Black & Decker, RBL Bank, Philips, Acxiom, Amazon, and Thermo Fisher Scientific, demonstrating the agency's ability to service clients across a range of industries. 

This growth stems from the agency's strategic demand generation approach and the scale of its contributions to the marketing community through thought leadership and free technology. Key contributing factors are the free global initiatives and tools it creates for the public, such as the Marketing Evolution Virtual Summit, Ads Grader, and Mail Grader. These efforts have increased the inbound leads in the last 12 months, up 10% year-over-year (YoY). Notably, more than half of new leads originated from countries outside the United States, prompting the agency's expansion into 12 countries in 2023. These countries include Hong Kong, Japan, Malaysia, Singapore, France, Italy, Netherlands, Spain, Argentina, Chile, Colombia, and Mexico. 

"We are thrilled to be recognized as the Performance Marketing Global Agency of the Year and its reflection of our distinctive approach to demand generation, commitment to advancing the marketing community, and relentless efforts to continuously raise the bar of employee satisfaction,” said Mike Gullaksen, CEO of NP Digital. “It is the unwavering effort and passion of our team to deliver brilliant work for our clients along with the trust and confidence from our clients, that enables us to achieve outstanding results and spearhead innovation that wins accolades such as these.” 

Even with its rapid growth, NP Digital has maintained a strong focus on employee satisfaction and fostering a positive work environment. Earlier this year it was named a Best Place to Work by Ad Age. 

This achievement comes as a fast follow to winning the Campaign Global Agency of the Year Awards earlier this month and further solidifies its position as a leader in the industry. NP Digital also won the PMW Performance Marketing Agency of the Year award in 2023. 
 

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About NP Digital:   
NP Digital is a global digital marketing agency focused on enterprise and mid-market challenger brands. Underpinned by its proprietary technology division and platform Ubersuggest, NP Digital is regarded as one of the fastest-growing, award-winning performance marketing agencies in the industry. NP Digital views marketing through a consultative lens that takes a holistic view when applying specialist execution to build meaningful partnerships. These partnerships include some of the world’s most prominent Fortune 500 brands in addition to mid-size, direct-to-consumer (DTC) challenger-type organizations. NP Digital spans across the globe, with more than 950 employees in 19 countries and 40 of the 50 U.S. states. For more information visit npdigital.com


Kimberly Deese
NP Digital
kdeese@npdigital.com
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