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Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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The News Guy Randy Rohde Presented Expert PR Writing and Storytelling Strategies at SEO Spring Training Online

By: Prodigy
09/08/2025, Chagrin Falls // PRODIGY: Feature Story //

Randy “The News Guy” Rohde recently delivered a presentation on strategic PR writing and digital storytelling at the SEO Spring Training online event, held from August 26 to 30, 2025. The comprehensive session offered attendees practical guidance on creating impactful press releases that drive visibility, search rankings, and audience engagement.

The News Guy is a leading provider of digital press release services, offering comprehensive solutions for businesses seeking to enhance their online presence.
The News Guy

Drawing on over a decade of experience in the PR industry, Rohde shared field-tested strategies that have helped businesses achieve measurable results through effective content distribution. Known for his work through The News Guy brand, Rohde has become a go-to expert in digital press release creation and syndication for clients across the U.S., Canada, and the U.K.

The News Guy is a leading provider of digital press release services, offering comprehensive solutions for businesses seeking to enhance their online presence.
The News Guy

His presentation focused on the evolving landscape of modern PR, including Google Business Profile (GBP) optimization, high-authority link building, and citation strategies tailored to enhance local and international visibility. Participants learned to create compelling narratives that align with SEO best practices while remaining accessible and engaging for human readers.

“Our goal was to help businesses bridge the gap between traditional PR and digital visibility,” said Rohde. “We showed how structured, search-friendly press releases can not only tell a compelling story but also boost search performance and expand market reach.”

The training session included targeted geographic strategies for both domestic and international markets, with an emphasis on tactics for engaging regional outlets. Rohde illustrated how these localized efforts can be integrated into broader digital campaigns to maximize brand impact.

Case studies featured during the event showcased a range of real-world applications, from reputation management and service announcements to product launches and thought leadership. Attendees were also introduced to the technical nuances of press release optimization, including keyword placement, link architecture, media asset inclusion, and best practices for distribution timing.

Beyond creation and distribution, Rohde addressed how to measure PR success using analytics and transparent reporting. Participants learned how to track campaign performance through key indicators and refine their strategies using data-backed insights.

The session concluded with a forward-looking discussion on emerging trends in digital PR and how businesses can prepare for upcoming changes in the search landscape and media consumption habits. Attendees left with practical steps to elevate their press release performance and strengthen their digital communications strategy.

To explore professional PR writing and distribution services, visit https://thenewsguy.com.

For a wide range of topics and teachings on PR Distribution, visit The News Guy YouTube channel.

Listen to the weekly Live Stream “Hot Off The Press” with Randy The News Guy

The News Guy is a leading provider of digital press release services, offering comprehensive solutions for businesses seeking to enhance their online presence.
The News Guy

About The News Guy:
The News Guy is a leading provider of digital press release services, offering comprehensive solutions for businesses seeking to enhance their online presence. The company maintains strategic partnerships with major news outlets across North America and Europe, enabling broad distribution capabilities that reach targeted audiences effectively. Through its network of media connections and sophisticated distribution channels, The News Guy helps clients achieve measurable results in brand visibility and digital marketing objectives. The company's expertise spans multiple industries, providing customized PR solutions that align with specific business goals and market requirements.

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Media Contact:
The News Guy
(216) 577-8452
thenewsguy.com
randy@thenewsguy.com







Source: 38 Digital Market News

Release ID: 1797292

Source published by Submit Press Release >> The News Guy Randy Rohde Presented Expert PR Writing and Storytelling Strategies at SEO Spring Training Online


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