About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Clipper Ship Marketing Announces Content Marketing Service For Brand Visibility

A veteran marketer is making her high-performing content marketing available to small businesses in Melbourne.

-- Debra M. Hilton, through her agency Clipper Ship Marketing, has announced the launch of Visibility Booster, a content marketing service aimed at small businesses in Melbourne. The service provides businesses with "endorsements" from prominent publications and websites using a proprietary content strategy.

More information is available at https://clippershipmarketing.com/

According to Ms. Hilton, today’s consumers look for endorsements from well-known personalities before making a purchase decision. However, she noted that legitimate endorsements are difficult to obtain due to high costs. "Endorsements are part and parcel of the modern buyer's journey, but they don’t come cheap, which is why small businesses are easily eclipsed by their more resource-rich competitors," she explained.

Through Visibility Booster, Ms. Hilton provides small businesses with a way to be featured on high-authority websites and publications without requiring a massive outlay or monthly fees.

Starting with content creation, Visibility Booster utilises software that repurposes text into various branded assets, including audio and video. This allows the company to expand its syndication service to video- and audio-sharing platforms. "Traditionally, you'd need an entire creative team to pull off something at the scale of our campaigns," Ms. Hilton said.

Because each piece of content is published as an organic placement rather than an ad, it ranks naturally on both search engine results pages and AI answer engines. Ms. Hilton added that this "endorsement" makes the content more trustworthy despite the clear branding, something difficult to achieve with traditional advertising.

Clipper Ship Marketing is currently working with small businesses and professionals across various industries who want to establish their brands in Melbourne. Enterprises with a nationwide scope can also consult Ms. Hilton for long-term campaigns, receiving expert guidance on the most effective way to prepare their marketing strategy.

"The reality is that search engines rely on signals, or endorsements, when awarding rankings, and this is how you get the most valuable endorsements without maxing out your marketing budget," Ms. Hilton added.

To learn more about Visibility Booster, visit https://debrahilton.com

Contact Info:
Name: Debra Hilton
Email: Send Email
Organization: Clipper Ship Marketing
Address: 1709 N Harbor City Blvd #212, Melbourne, Florida 32935, United States
Website: https://clippership.clientcabin.com/app/info

Source: NewsNetwork

Release ID: 89159568

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