Vanessa Mitera, founder of Mitera Branding and Eden & Empire, empowers Christian women entrepreneurs to align their businesses with their faith and values. With a practical, faith-driven approach, Mitera is transforming how women approach branding, strategy, and messaging.

Nebraska, August 19, 2025 -- Vanessa Mitera, founder of Mitera Branding and Eden & Empire, is revolutionizing how Christian women entrepreneurs approach business. With a clear, practical methodology that integrates faith and family with entrepreneurship, Mitera is helping women build sustainable businesses without sacrificing what matters most.

Mitera's unique approach to faith-driven entrepreneurship challenges the traditional narrative of having to choose between ambition and faith. She offers real-world tools and guidance that empower women to create brands and businesses that align with their values. This message is deeply personal for Mitera, who spent 11 years at PayPal solving complex problems in compliance before deciding to step away and support others in their entrepreneurial journey.

"Clarity doesn’t come from doing more; it comes from knowing exactly who you are and building from there," Mitera states. "My mission is to help women entrepreneurs, especially those of faith, understand that their values are not only compatible with success, but are the foundation of it."

Eden & Empire: A Community Built on Faith

In 2024, Mitera founded Eden & Empire, a faith-driven membership community designed specifically for Christian women entrepreneurs. The platform quickly gained traction, providing members with the support, guidance, and resources they need to create businesses that reflect their beliefs and goals. Eden & Empire has become a space where women can connect, share their stories, and build businesses that are both successful and spiritually fulfilling.

"What sets us apart is our down-to-earth, practical approach," Mitera explains. "We don’t just talk about faith—we help women apply it to their businesses in a way that makes sense for their real lives. I know firsthand how chaotic it can feel when you're trying to juggle family, faith, and entrepreneurship. Our community thrives because we offer clear, doable strategies."

As the founder of Mitera Branding and Eden & Empire, Mitera's approach focuses on simplifying the overwhelming aspects of branding, messaging, and strategy. Her goal is to help women avoid burnout while building businesses that truly reflect their faith, without compromising their most sacred values.

A Strong Foundation Rooted in Personal Experience

Mitera's journey to founding her businesses was born from personal struggle and professional experience. While working at PayPal, she encountered the challenges of balancing work with personal commitments. This experience led to her decision to leave corporate life in order to guide others through similar challenges.

"My greatest achievement isn't recognition or speaking engagements," Mitera shares. "It's hearing women say, 'Finally—this makes sense.' When a woman in our community says that, I know I've helped her create something that works for her life, not against it."

Her work has gained recognition, with features in publications like Authority Magazine and speaking invitations to events such as the Dream Bigger Summit. Yet, for Mitera, the most fulfilling aspect of her work remains the personal success stories from women in her community.

Faith-Driven Entrepreneurship: The Future of Business

In the face of an industry that often prioritizes profit over purpose, Mitera’s message is refreshing: Your faith and values don’t have to be a hindrance to business success. In fact, they can be a brand’s most powerful asset.

Mitera's message emphasizes that clarity in messaging and branding doesn’t need to be complicated. Rather than diving into a sea of unnecessary tactics, entrepreneurs should focus on who they truly are, what they believe, and how to reflect that authentically through their business. This clarity is a key component of Mitera's approach to helping women navigate the entrepreneurial landscape.

"If your business feels heavy or overwhelming, chances are you’re carrying something that was never yours to hold," Mitera says. "Faith-driven entrepreneurship isn't about adding more tasks to your plate; it's about removing the unnecessary burdens and getting back to what truly matters."

The Future of Mitera Branding and Eden & Empire

Looking ahead, Mitera plans to expand both Mitera Branding and Eden & Empire to reach even more women who are eager to build businesses that are aligned with their faith. With an eye toward future workshops, coaching programs, and continued community engagement, she is focused on making these resources available to women at every stage of their entrepreneurial journey.

"At the heart of what we do is a commitment to simplicity and sustainability," Mitera says. "We’re not about fast fixes or trends. We’re about creating a solid foundation for women to grow their businesses in a way that fits their values, families, and faith."

About Vanessa Mitera

Vanessa Mitera is the founder of Mitera Branding and Eden & Empire, a faith-driven community that empowers Christian women entrepreneurs to build businesses that align with their core values. After spending 11 years at PayPal, Mitera launched her businesses to help other women navigate the challenges of branding, strategy, and messaging in ways that don't compromise faith or family commitments. Through her work, Mitera has been featured in Authority Magazine and on stages such as the Dream Bigger Summit.

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Vanessa Mitera

Founder, Mitera Branding and Eden & Empire

Email: vanessa@miterabranding.com

Website: www.miterabranding.com

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Name: Vanessa Mitera
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Organization: Mitera Branding and Eden & Empire
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