About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Revenue Management Solutions and Norton Creative Partner Transform Restaurant Menus

--News Direct--

Hospitality experts Revenue Management Solutions (RMS) and Norton Creative are redefining menu strategy through a powerful partnership of experience, technology and know-how. Combining RMS’ menu analysis with remote eye-tracking technology and Norton’s menu design, the two industry leaders are helping restaurants optimize their menus for consumer engagement and profitability.

RMS’ advanced eye-tracking software analyzes how consumers interact with digital menus, capturing gaze patterns and time spent on menu sections. Heat maps reveal what grabs potential diners’ attention. Norton Creative uses the information to design engaging menus that strategically showcase the most profitable items. With rapid testing available, menu information can be ready in as little as a week, ensuring maximum impact.

“Restaurant brands need a menu that does more than list items — it has to guide the guest experience and influence purchasing behavior,” said RMS VP of Consulting for North America Justin Pridon. “With today’s consumers dining out less, an optimized menu can be the difference between lost sales and long-term loyalty.”

According to a recent RMS survey, half of respondents dine out less frequently than before COVID-19. Additionally, younger generations and families have increased their reliance on digital ordering, underscoring the need for menus that function effectively across all platforms.

“Restaurant brands are focused on how to get the most sales and profit out of their existing menu without changing customer favorites,” said Norton Creative Chief Client Officer Sara Harding Lou. “We use data to inform design that supports a restaurant company’s business objectives, whether it’s focused on improving margins, increasing profitability or bringing the brand promise to life.”

Four leading restaurant brands are currently testing Norton and RMS-designed menus. The teams are onboarding many more, demonstrating how strategic menu evolution can boost profitability without relying solely on price increases.

“With this data-driven approach, brands are seeing a real impact,” Pridon added. “By integrating technology with smart design, we’re helping restaurants turn their menus into powerful revenue drivers.”

About Revenue Management Solutions

For 30 years, Revenue Management Solutions (RMS) has partnered with restaurant brands to deliver actionable insights and data-driven solutions to boost sales, streamline costs and maximize profitability. Its AI-powered solutions support 150,000-plus locations worldwide, empowering brands to navigate challenges such as inflation and labor costs with confidence. Unlock the power of your data with RMS by visiting www.revenuemanage.com.

About Norton Creative

A Houston-based creative agency laser-focused on hospitality, Norton Creative gets global, national and local restaurant brands noticed. Thought leaders with decades of experience in launching and sustaining successful brands, Norton’s veteran team takes a strategic approach, with design expertise at every level of operations — from brand strategy to logo menus and packaging to signage and interiors to broadcast, print and digital ad campaigns. View their award-winning work at Norton Creative.

Contact Details

Center Reach Communications

Tracy Henderson

+1 720-989-3530

tracy@centerreachcommunication.com

Company Website

https://www.revenuemanage.com

View source version on newsdirect.com: https://newsdirect.com/news/revenue-management-solutions-and-norton-creative-partner-transform-restaurant-menus-342392270

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