Activate Unveils the Ultimate Immersive Gaming Experience in Dallas-Fort Worth

February 06, 2025 at 10:00 AM EST

--News Direct--

Activate, the pioneering leader in immersive entertainment, unveils its third Dallas location, launching on February 12! Fusing high-energy physical adventure with cutting-edge technology and dynamic team challenges, Activate has already captivated millions of thrill-seekers worldwide. This newest venue is set to push the limits of active gaming, delivering an electrifying experience that redefines entertainment in Dallas. Get ready to step into the future of interactive play!

Activate’s newest venue delivers an adrenaline-fueled adventure where teams dive into cutting-edge challenges that push the limits of mind and body. Each immersive game takes place in a custom-built, interactive arena, seamlessly merging digital excitement with real-world physical action. Designed to test teamwork, strategy, and endurance, this high-energy experience redefines what it means to play.

“We are beyond excited to bring Activate to Dallas-Fort Worth, marking a huge milestone in our mission to redefine interactive entertainment,” said Will Gray, Director of Marketing. “Activate isn’t just another gaming experience—it’s a full-scale adventure that challenges players to think fast, move strategically, and work together in a way they’ve never experienced before. By merging cutting-edge technology with real-world physical engagement, we’re creating an environment where players of all ages can push their limits, test their skills, and, most importantly, have an absolute blast. We can’t wait to see the Dallas community embrace this dynamic, high-energy experience and make it their own!”

Here’s what to expect at Activate Dallas-Fort-Worth:

11 different game rooms to conquer, with the whole gaming experience lasting 75 minutes. Gaming rooms include the viral sensation Mega Grid with 500+ multi-activated tiles, blasting the beaming bullseye in a game called Strike, and feeling like a modern-day spy in the Laser room.
Guests can sign up in groups of two to five players.
Through progress tracking via Activate’s high-tech electronic RFID wristbands, players can rack up points, leveling up and earning prizes along the way.
Try Level 1 easy or take it to Level 10 extreme.
Play as a team in cooperative mode, or challenge your friends in competitive mode games.

Building on the success of launches in Chicago, Columbus, and Detroit, Activate St. Louis invites players of all ages to “Enter the Game” and explore a world of high-energy, immersive challenges. By the end of 2025, the company aims to double its U.S. presence to an impressive 60 locations, bringing Activate’s unique gaming adventures to Austin, Los Angeles, New York, San Francisco, and beyond.

For a sneak peek into Activate’s dynamic gaming experience, click here.

Activate is the world’s first active-gaming experience where players #EnterTheGame. Activate offers a unique blend of physical activity and gaming that promotes a healthy lifestyle. Each Activate location provides fun and interactive rooms for players to compete, earn stars and track achievements. With the global headquarters located in Winnipeg, Canada, Activate has grown to 40 locations across Canada, the U.S. and now the world! To join the active gaming movement, visit Activate and follow on social media:

Facebook: @activategames

Instagram: @activategames

TikTok: @activategames

EDS: Please find imagery assets here.