(NewsUSA) - Grass-stained sneakers. A shiny, round ball. A handful of four-year-olds laughing and clapping nearby. And then, for Soccer Shots participant Ben, a big moment — his very first kick.

For children like Ben, that first kick is much more; it's a step toward building confidence.

Research shows that physical activity can reduce depressive symptoms in children. In addition, for young children struggling with inadequate socialization or self-assurance, sports can be an early opportunity team building and healthy movement. However, many children retreat from youth sports because of costs and hyper-competitiveness.

Soccer Shots, a national program founded in the late 1990s by two former professional soccer players, has created quality programs that let children simply have fun. Certified coaches and a research-backed curriculum turn wobbly first steps into confident play and life lessons that last.

Soccer Shots now includes more than 340 franchises across the U.S. and Canada, with more than 600,000 children participating annually. Soccer Shots’ success goes beyond playing the game itself. The program inspires children to lead active, healthy lives, boosts their confidence, and teaches important life skills of leadership, teamwork, and respect.

"We believe every child deserves a place to play, grow, and belong," says Justin Bredeman, CEO of Soccer Shots. "The program has come a long way in 20 years, and we're incredibly proud to shape the future generation of strong, confident kids who can carry these foundational lessons with them into adulthood.”

Each Soccer Shots program is designed for children ranging from 18 months to 8 years old, with a developmentally appropriate curriculum that includes building positive character traits and real-world skills in communication, collaboration, resilience, and inclusion.

Soccer Shots' core principle is to use soccer to positively impact youth both on and off the field. Through partnerships with organizations like the U.S. Soccer Foundation and Nike, the program continues to reach communities and share the impact of play across the country and the world.

Soccer Shots marks its 20th anniversary franchising in 2025 with a "20 Years of Smiles" theme that demonstrates program’s long-term impact and continued commitment to making soccer accessible, inclusive, and impactful for children of all abilities and backgrounds. Special anniversary events include Free Fun Days on Saturday, July 26, and Sunday, July 27, where families across North America are invited to experience the joy of Soccer Shots firsthand, at no cost. In addition, Soccer Shots is hosting food donation drives to give back to communities across the country through participation with local food banks.

At a time when our kids need connection and support more than ever, programs that champion inclusion, confidence, and joy aren't just valuable, they're essential. Soccer Shots is ready to score and help kids experience what’s possible. Visit birthday.soccershots.com to learn more.