About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Virtual Marketing Director Tailors Cost for Small Business Growth

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The Virtual Marketing Directors, based in Indianapolis, have announced an updated pricing plan offering comprehensive digital marketing services to small businesses at an affordable cost. The company introduced a pricing model that merges "big agency" expertise with "small agency" pricing. This approach aims to make digital marketing more accessible and less financially demanding for small businesses, without the need to hire a full-time marketing team.

David McArdle, speaking for The Virtual Marketing Directors, says, "Our new pricing model is all about the 3Ps: Simple Pricing, Simple Process, and Simple Promise. We've set up our services so small business owners can get high-quality marketing without the usual hefty price tag."

The Virtual Marketing Directors differentiate themselves by providing a range of services such as AI-powered content creation, StoryBrand Marketing, website design and development, sales funnel creation, and tailor-made search engine optimization strategies. These services are designed to address the diverse needs of businesses seeking to enhance their online visibility.

The new virtual marketing director pricing offers three clear options: Starter, Growth, and Premium. The Starter plan costs $599 per month and includes necessities such as managing up to 10 web pages, creating monthly blog posts, and handling social media. The Growth plan, at $1199 per month, builds on the starter services and adds features like a dedicated video editor and strategic quarterly meetings. The Premium plan, at $1599 per month, provides the most extensive tools, including unlimited web pages and opportunities for digital ad campaigns.

"These plans give businesses options for flexibility and growth," McArdle adds. "We want to make professional marketing accessible to small businesses without sacrificing quality or results. We simplify the marketing process by doing all the heavy lifting, freeing business owners to focus on what they do best."

To learn more about the new pricing or about Virtual Marketing Director's services, schedule a discovery call. This free 15-minute conversation allows potential clients to outline their business goals and consider tailored solutions that fit their needs. This step helps businesses make informed choices about the best marketing strategies before settling on a plan.

This model is particularly helpful for small businesses that need expert marketing direction but cannot justify or support the cost of an in-house team. "Our clients can count on ongoing support and a commitment to building their online presence," McArdle states, highlighting the company's dedication to lasting partnerships.

The Virtual Marketing Director's model is more cost-effective compared to hiring a full-time marketing director. With industry figures showing an annual cost of $113,000 to $242,500 for a full-time director, Virtual Marketing Directors offer pricing without compromising service quality.

Additionally, the company focuses on client education through a plethora of learning resources, including the Ultimate SEO Guide, complimentary crash courses, and numerous informative articles. Readers are encouraged to check out this article on LinkedIn for insights into global digital marketing trends, which compares Virtual Marketing Director's pricing to other marketing director options.

The Virtual Marketing Directors were named one of the top web developers in Indianapolis by Expertise.com and acknowledged as a leading company in various marketing categories by SelectedFirms.co As the Virtual Marketing Directors continue to adjust to changes in digital marketing, they remain focused on offering exceptional service.

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For more information about The Virtual Marketing Directors, contact the company here:

The Virtual Marketing Directors
David McArdle
812-350-3872
david@virtualmarketingdirectors.com
75 N Main St, Zionsville, IN 46077, United States

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