About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Why Zeta Global (ZETA) Stock Is Trading Up Today

ZETA Cover Image

What Happened?

Shares of marketing technology company Zeta Global (NYSE: ZETA) jumped 2.4% in the afternoon session after the company announced it agreed to acquire Marigold's enterprise software business for up to $325 million, a move that drew positive reactions from analysts. This acquisition was expected to add new capabilities to Zeta's AI-powered platform, expand its customer base, and extend its reach into international markets. Following the announcement, DA Davidson reiterated its 'Buy' rating on the stock. In a similar show of confidence, an analyst at Needham maintained a 'Buy' rating and increased the price target for Zeta Global's shares to $25.00 from a previous $20.00. The positive analyst sentiment stemmed from the deal's potential to improve Zeta's financial profile and growth prospects.

After the initial pop the shares cooled down to $20.12, up 1.3% from previous close.

Is now the time to buy Zeta Global? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Zeta Global’s shares are extremely volatile and have had 52 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 13 days ago when the stock gained 2.5% on the news that the AI Marketing Cloud company announced its new Generative Engine Optimization (GEO) solution, a tool designed to help brands stay competitive as consumers move from traditional search to AI-generated answers. The new capability, built into the Zeta Marketing Platform (ZMP), enabled marketers to monitor how their brands appeared across major AI systems like ChatGPT, Gemini, and Claude, and offered actionable recommendations for optimization. This news arrived amid a broader market rally, as stock futures pointed sharply higher after the Federal Reserve delivered its first interest rate cut of the year. The positive market sentiment likely provided an additional tailwind for Zeta's stock following its innovative product announcement.

Zeta Global is up 7.3% since the beginning of the year, but at $20.12 per share, it is still trading 45.3% below its 52-week high of $36.74 from November 2024. Investors who bought $1,000 worth of Zeta Global’s shares at the IPO in June 2021 would now be looking at an investment worth $2,263.

Unless you’ve been living under a rock, it should be obvious by now that generative AI is going to have a huge impact on how large corporations do business. While Nvidia and AMD are trading close to all-time highs, we prefer a lesser-known (but still profitable) semiconductor stock benefiting from the rise of AI. Click here to access our free report on our favorite semiconductor growth story.

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