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About Cabling Installation & Maintenance:

Bringing practical business and technical intelligence to today's structured cabling professionals.

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on:

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

ReachOwl Revolutionizes Facebook and Instagram Outreach with Cloud-Based Automation

By: Zexprwire

London, UK, 20th March 2025, ZEX PR WIREReachOwl LTD is excited to announce a major transformation of its platform, shifting from a Chrome extension to a fully cloud-based web application. This upgrade brings seamless automation to Facebook and Instagram outreach, eliminating the need for users to keep their devices online while running powerful engagement campaigns effortlessly.

With this transition, the ReachOwl Chrome extension will become obsolete, and it will eventually be discontinued. Users can now take full advantage of the cloud-based platform, which offers far greater scalability, efficiency, and automation than the previous local processing method.

Game-Changing Automation for Facebook and Instagram Growth

ReachOwl’s cloud-based system enables businesses, marketers, and agencies to execute large-scale outreach campaigns with ease. The new features include:

  1. Direct messages to:

    ✅ Members of specific Facebook groups (with or without admins)
    ✅ Friends of a selected Facebook profile
    ✅ Audiences engaging with Facebook ads and videos
    ✅ Followers and followings of Instagram influencers
    ✅ Custom profile lists for both Facebook and Instagram

  2. Friend and follow requests, with the ability to combine friend requests with DM campaigns for enhanced engagement.
  3. Cloud-based account connection system, allowing users to connect multiple Facebook and Instagram accounts and manage all outreach from a single dashboard.
  4. Keyword monitoring on Quora and Reddit, enabling users to track relevant discussions and engage in high-intent conversations.
  5. Built-in CRM, providing a centralized database to view, filter, and export contacts, making it easier than ever to organize and scale outreach efforts.
  6. Post scheduling for Facebook, allowing users to plan and automate posts across 100+ Facebook groups simultaneously.

Why This Update is a Game-Changer

Traditional outreach tools required users to keep their computers running and maintain an active connection to their social media accounts. With ReachOwl’s cloud-based system, campaigns

now run automatically—freeing users from manual efforts and making scaling outreach more efficient than ever.

“This update marks a significant milestone for ReachOwl and our users,” said Usama Noman, Founder of ReachOwl LTD. “By transitioning to a cloud-based platform, we’re offering a faster, more scalable, and fully automated solution. Our Chrome extension will soon be phased out, as this new system provides a vastly superior experience.”

Built for Growth, Designed for Simplicity

ReachOwl’s intuitive dashboard streamlines the entire outreach process, allowing users to:

  • Run multiple simultaneous DM campaigns with different targeting methods
  • Manage multiple Facebook and Instagram accounts under one platform
  • Track campaign performance and refine strategies with built-in analytics
  • Automate engagement and lead generation without manual intervention

About ReachOwl

ReachOwl LTD, based in the United Kingdom, is a cutting-edge social media automation platform designed to help businesses scale their outreach efforts effortlessly. The latest

cloud-based transition allows users to maximize their social media presence while focusing on growth and engagement.

For more details, visit ReachOwl.com.

Connect with Usama Noman on LinkedIn: https://www.linkedin.com/in/usamanoman.

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