As the former Binance NFT Director and a recognized leader in the realms of sports, entertainment, and brand crypto strategies, Ryan will serve as a key advisor and lead for global partnerships.

Launched in 2023 with its Marketing for Good proposition (rewarding a prospect’s attention for a tokenized good in the world) and having already onboarded clients such as Google, Mastercard, HP, Lenovo, HSBC and more - Ryan will be helping CLEO grow it’s Sports for Good programme. This programme presents a new and unique fan engaged connected economy (where fans donate their attention, energy & movement for tokens) that helps the club meet their ESG goals - powered by the $CLEO token.

With a remarkable resume that includes founding N3ON and spearheading substantial launches in the crypto space (including the first UK Crypto Premier league token deal with Arsenal to the Ronaldo NFT collection on Binance), Ryan's expertise is a significant asset to CLEO.

His arrival marks a strategic bolstering of CLEO's leadership as the platform seeks to transform how digital assets can drive sustainability, education, and humanitarian efforts.

Ryan's role will focus on expanding CLEO's reach through strategic alliances and new partnerships. Since his joining, talks have accelerated with three global partners and discussions are underway with twelve professional football teams, extending also into Rugby, Professional motor sport and Cricket circles.

"We are thrilled to have Ryan Horn onboard," said Jason Sibley, CEO at CLEO. "His visionary approach and deep industry knowledge are already generating exciting opportunities for us. Ryan's leadership in securing and expanding global partnerships is pivotal as we aim to connect the world of professional sports with tangible, impactful actions."

Ryan Horn shared his enthusiasm about his new role, stating, "Joining Cleo offers a unique opportunity to merge my passion for crypto with meaningful, impactful projects. I am eager to drive initiatives that not only foster global partnerships but also empower communities and promote sustainable practices through innovative technology."

As CLEO continues to advance its mission, the integration of Ryan Horn's strategic acumen is expected to catalyze significant growth and enhance the platform's contributions to global sustainability efforts.

About CLEO

CLEO is a Web3-powered platform that allows businesses, sports entities, schools, and the arts to generate engagement and revenue through tokenized real-world goods like tree planting, ocean plastic recovery, and more. Committed to aligning with the 17 United Nations' Sustainability Development Goals, Cleo strives to make positive impact accessible, measurable, and verifiable. All powered by it’s Cleo Token ($CLEO). Learn more here.

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