UNIONDALE, NY / ACCESS Newswire / November 7, 2025 / Marquis Who's Who honors George A. Brooks, PhD, for his excellence in exercise physiology and metabolic research. As a distinguished professor at the University of California Berkeley, Dr. Brooks has spent more than five decades bridging scientific discovery with real-world innovation. His research continues to redefine how the human body uses energy, shaping both academic understanding and commercial applications in nutrition and performance science.

About George A. Brooks

Dr. Brooks serves as a distinguished professor in the Department of Integrative Biology at the University of California, where he teaches, conducts research and leads forward-looking studies on metabolism and exercise physiology. His work has transformed how scientists and clinicians understand energy production, lactate metabolism and mitochondrial function. He is widely recognized for introducing the "lactate shuttle" concept, which overturned the long-held view of lactic acid as a waste product and established it as a critical energy carrier essential to both athletic performance and human health.

In addition to his academic achievements, Dr. Brooks has successfully merged research with entrepreneurship. As president and cofounder of Ready to Go Today, he develops evidence-based nutrition and metabolic support products designed for athletes, first responders and individuals exposed to extreme conditions. He also co-founded MDflux Inc., which focuses on therapies for traumatic brain injuries, and serves as president of Cytoman Inc., a consulting firm offering expert guidance on clinical exercise testing and pulmonary function. Dr. Brooks' ability to translate complex physiological principles into accessible health solutions underscores his vision for making advanced science usable in everyday life.

A key part of Dr. Brooks' innovation strategy lies in collaboration. He believes in surrounding himself with knowledgeable, imaginative partners who share a dedication to ethical research and practical results. This mindset took root during his time consulting for CytoSport, a family-owned company that grew into an industry leader while staying grounded in its values. Dr. Brooks approaches every project with both scientific rigor and entrepreneurial creativity. This ensures that his work benefits people across a wide range of needs, from elite athletes to individuals managing metabolic challenges.

Leading New Understandings of Metabolism

Dr. Brooks' research also challenges conventional wisdom in metabolism. His current work focuses on carbon flow and metabolic flexibility, showing how glycolysis begins as soon as carbohydrates enter the body and how understanding these processes can improve treatment for diabetes, heart disease and other metabolic conditions. By emphasizing physical activity as a regulator of nutrition and metabolism, Dr. Brooks continues to push the boundaries of scientific and clinical research and practice.

Dr. Brooks' numerous honors reflect a lifetime of achievement. He has received the prestigious Walter B. Cannon Lectureship Award from the American Physiological Society and the Honor Award from the American College of Sports Medicine. He is also a member of the American College of Sports Medicine, the American Physiological Society and the American Society for Nutrition. Dr. Brooks' discoveries, including the mitochondrial reticulum model and the lactate shuttle, have become foundational to modern physiology and are now referenced globally in research and medical education.

A Lifetime of Curiosity and Perseverance

Beyond his professional accomplishments, Dr. Brooks remains deeply connected to his personal values of curiosity and perseverance. A former track athlete at Queens College in New York, he credits his early athletic experience with shaping his approach to science. He believes that success and failure both offer opportunities to learn and that the lessons of sport mirror the process of discovery in research.

Looking ahead, Dr. Brooks plans to focus more of his time on research that enhances human performance. This ranges from patients recovering from brain injuries to athletes competing in world-class events such as the Tour de France. Through his work, Dr. Brooks continues to advance the understanding of metabolism and health while inspiring the next generation of scientists to pursue truth, collaboration and innovation.

About Marquis Who's Who^®:

Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America^®, Marquis Who's Who^® has chronicled the lives of the most accomplished individuals and innovators from every significant field of endeavor, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America^® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms around the world. The suite of Marquis^® publications can be viewed at the official Marquis Who's Who^® website, www.marquiswhoswho.com.

Marquis Who's Who
Uniondale, NY
(844) 394 - 6946
info@marquiswhoswho.com
www.marquiswhoswho.com

SOURCE: Marquis Who's Who