CMO Views: Rebecca Kniesel on AI, Plants, and Calligraphy
May 10, 2023 at 08:00 AM EDT
In this edition, Fee sat down with Rebecca Kniesel, the chief marketing officer at Jennison Associates LLC. The role of the chief marketing office (CMO) has evolved as companies digitally transform, embrace the power of brand, and lean into data-driven behavioral insights to drive client growth and satisfaction. No longer is the role merely “colors [...] The post CMO Views: Rebecca Kniesel on AI, Plants, and Calligraphy appeared first on ETF Trends .