The Philippines has evolved into one of the most dynamic SEO talent hubs in Asia, with specialists covering everything from high‑stakes iGaming and affiliate SEO to deeply technical site audits, content strategy, and local search.
The SEO Mafia Club’s 2026 AEO & SEO expert roster maps this ecosystem in detail, showing how modern SEO work is now handled by coordinated specialists instead of lone generalists.
Below is a comprehensive guide to 40+ SEO professionals in the Philippines, grouped by their core strengths so brands can quickly find the right partner for their goals.
Full‑Stack, Strategy & High‑Stakes SEO
These experts are best when you need someone to design and own the entire search growth engine—from audits and strategy to implementation and revenue tracking.
- Jin Grey – Full‑stack SEO, PPC, Affiliate, iGaming - With 18+ years of experience, Jin is one of the most seasoned SEO experts in the Philippines, operating across SEO, PPC, affiliate, and iGaming while maintaining a separate portfolio for conservative corporate niches like B2B SaaS, healthcare, and professional services. He follows a structured methodology (Discovery → Strategy → Execution → Optimization) aligned with 2026 SEO best practices, emphasizing sustainable, white‑hat growth and clear ROI.
- Darlyn Franks – Full‑stack SEO, conversion‑focused - Darlyn is a full‑stack SEO specialist who treats rankings as a means to an end, not the final metric. She excels at connecting keyword strategy, content, and UX to funnels and conversion rate optimization, making her ideal for businesses that want SEO tightly tied to leads and sales rather than just traffic.
- Tonybeth Airah Fermalino – SEO team lead & strategist - Tonybeth focuses on strategy, prioritization, and team coordination, ensuring that technical, content, and off‑page work move in sync. She is well‑suited for brands that already have some SEO resources in place but need a strategist to orchestrate efforts and keep campaigns aligned with business objectives.
- Kenn Gatpandan – SEO strategist - Kenn specializes in campaign planning and roadmap design, helping companies decide what to tackle first in the crucial first 90 days and beyond. He is a strong match for organizations that want a clear, structured plan before committing development and content resources.
Technical SEO, Architecture & Core Web Vitals
Technical SEO experts keep your site crawlable, indexable, fast, and structurally sound—foundations that are critical for any serious 2026 SEO play.
- Jovel Mark Diaz – Technical SEO - Jovel focuses on crawling, indexation, and site architecture, making him ideal for large or complex sites that struggle with how search engines discover and understand their content. He is often the one you call when you suspect your structure, not just your content, is limiting growth.
- Glenn Marc Torres – Technical SEO - Glenn specializes in speed optimization, technical audits, and unraveling complex technical issues that impact rankings and UX. He shines when Core Web Vitals, render‑blocking scripts, and infrastructure bottlenecks are slowing both users and search performance.
- James Cee Diaz – Technical SEO - Owner, becomingseo.com - James is known for technical diagnostics and clean‑ups, from crawl errors and index bloat to misconfigured redirects and canonical problems. He’s a solid fit when a site needs careful, methodical repair after years of patchwork changes.
- Arvin Omilig – Technical SEO - Arvin focuses on performance and infrastructure, helping teams implement technical recommendations at the server and platform levels. He’s especially valuable for sites undergoing major rebuilds or migrations.
- Johndel Batolina – Technical SEO - Johndel works on implementation and troubleshooting of technical SEO fixes, turning audit findings into working code and configurations.
- Wilfredo Dordas Jr – On‑page & technical SEO - Wilfredo bridges content and technical SEO, ensuring that on‑page improvements are supported by sound structure and performance.
- Earl Ken Adorable – Technical SEO, Core Web Vitals - Earl sits at the intersection of SEO and UX metrics, specializing in Core Web Vitals and performance. He’s ideal when Google’s performance thresholds and user experience are clearly holding back rankings and conversions.
- Shien Dordas – Junior web dev, technical SEO - Shien supports implementation and fixes as a junior developer with a technical SEO focus, making it easier for strategists to get their recommendations shipped.
- Jayson Bonifacio – Junior web dev, technical SEO - Jayson works on front‑end structure, layouts, and code that impact how search engines and users experience the site.
- Chris Rafols – Web development, technical SEO - Chris combines web development with technical SEO to manage SEO‑friendly builds and migrations, reducing the risk of traffic loss when sites are redesigned or moved.
On‑Page SEO & Content Specialists
These professionals make sure your content matches search intent, reads well for users, and sends strong, consistent signals to search engines.
- Baby Ann Diaz – On‑page & content SEO, owner SocialBaddie.com - Baby Ann focuses on content roadmaps and on‑page optimization across entire sites. She is ideal for brands with many existing pages that need to be restructured, consolidated, or better aligned with intent and E‑E‑A‑T guidelines.
- Rendalyn Diaz – On‑page & content SEO - Rendalyn works on blogs and landing pages, tightening up on‑page hygiene and ensuring each piece of content is properly optimized.
- Nanette Montenegro – On‑page & content SEO, PPC - Nanette blends SEO content work with paid search, using PPC data to quickly test messaging and keyword themes before scaling them via organic content.
- Arnold De Pedro – On‑page & content SEO, PPC - Arnold also combines SEO and PPC, focusing on offer testing and landing page optimization supported by both organic and paid insights.
- Candie Batolina – On‑page & content SEO - Candie focuses on content quality and on‑site optimization, improving clarity, structure, and relevance across pages.
- Geraldine Villariza – On‑page & content SEO - Geraldine works on content structure, headings, internal links, and other on‑page elements to improve both usability and rankings.
- Ivy Rose Manatad – On‑page & content SEO - Ivy Rose specializes in blogs and resource content, helping brands build topical authority with well‑researched, intent‑aligned pieces.
- Jessa Mae Bonifacio – On‑page & content SEO - Jessa Mae handles both informational and commercial pages, ensuring that copy is optimized to guide users toward actions while remaining search‑friendly.
- Aubrey Taviola – Content SEO - Aubrey focuses on research‑driven SEO content—planning and writing pieces that plug gaps in topical coverage and support key funnels.
- Dollee Ann Palmes – On‑page & content SEO - Dollee Ann works on site‑wide on‑page consistency, cleaning up legacy content and aligning it with current SEO standards.
- John Michael Palmes – On‑page & content SEO - John Michael specializes in conversion‑oriented content that still adheres to SEO best practices, balancing persuasion with discoverability.
- Mezanie Catedrilla – On‑page & content SEO - Mezanie focuses on topical clustering and coverage, structuring content so that sites can build strong authority around their main topics.
- Mark Andrew Bernal – On‑page & content SEO - Mark Andrew works on on‑site SEO fundamentals such as meta tags, headings, internal links, and core content optimization.
- Gevy Bonifacio – On‑page & content SEO - Gevy handles content updates and cleanups, refreshing older articles and pages so they stay competitive in 2026 SERPs.
- Mary Gay Apud – On‑page & content SEO - Mary Gay specializes in long‑form content, making her a good fit for guides, resources, and educational assets.
- Mary Grace Pama – On‑page & content SEO - Mary Grace focuses on service and location pages, ensuring they rank and convert in both local and broader search contexts.
- Sheena Angel Dumolong – On‑page & content SEO - Sheena Angel crafts brand‑aligned SEO content, keeping tone of voice and brand guidelines consistent while hitting SEO requirements.
Local SEO, Pinterest & Niche Platforms
These specialists are ideal when your main challenge is being discovered in local search or visual/search ecosystems beyond Google’s traditional web results.
- Dennis Casa – Local SEO - Dennis helps local and multi‑location businesses improve their visibility on Google Maps and in “near me” searches. He works on Google Business Profiles, citations, and review strategies tailored to local markets.
- Joseph Paulo Olid – Local SEO - Joseph Paulo also specializes in local SEO, focusing on maps visibility, NAP consistency, and local authority signals.
- Khriz Zaragoza – Pinterest SEO - Khriz focuses on Pinterest SEO and visual search, helping brands tap into an additional traffic channel through optimized pins, boards, and visual content strategies.
Link Building & Off‑Page SEO
Authority and trust are still core ranking signals in 2026, and these experts focus on building them the right way.
- Dailyn Ociel – Link building, conversion‑focused campaigns - Dailyn designs scalable, white‑hat link‑building campaigns that are measured against conversions and revenue, not just backlink counts.
- Emelie Bayquin – Link building, on‑page & content SEO - Emelie balances off‑page work with on‑page and content optimization so that new authority translates into better rankings and engagement.
- Jepee Diaz – Link building, off‑page SEO - Jepee focuses on authority growth through outreach and link acquisition, strengthening backlink profiles over time.
- Jose Gerito Diaz Jr. – Link building, off‑page SEO - Jose Gerito works on building and shaping backlink profiles, managing risk and relevance while improving authority.
- Jinky Oblianda – Link building - Jinky handles outreach and placements, helping brands secure mentions and links on relevant sites.
- Kris Escano – Link building - Kris runs off‑page authority campaigns aimed at sustainable, white‑hat growth.
- Charisma Combestra – Link building, off‑page SEO - Charisma focuses on white‑hat link acquisition and reputation‑oriented off‑page work.
- Princess Julie Ann Laureano – Link building & content - Princess Julie Ann combines link building with supporting content creation, ensuring there are strong, link‑worthy assets to promote.
Hybrid SEO & Operational Support
These roles keep operations smooth and help senior strategists execute faster.
- Lovely‑An Dela Cruz – SEO support - Lovely‑An provides operational SEO support and assistance, helping keep campaigns moving by managing tasks, documentation, and smaller implementation items.
How to Use This List as a Brand
This roster reflects how modern SEO in 2026 is best approached: as a coordinated system of complementary skills rather than a single “SEO wizard” doing everything alone. For brands, that means you can assemble a modular SEO team, hire for specific problems, and access high‑caliber expertise in the Philippines at globally competitive rates.
Want to join the roster or collaborate with the SEO Mafia Club? Contact us here
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