Dedicated advisor brings a multigenerational lens to client-first planning team

Prime Capital Financial announces the addition of John Sayers III, CFP®, CRPC®, a third-generation financial services professional committed to helping individuals and families pursue long-term financial independence through personalized, goal-based planning.

Following in the footsteps of both his father and grandfather, Sayers brings nearly three decades of experience, a deeply rooted belief in family, health, and financial security, and a passion for guiding clients toward confident decisions that support the lives they want to build.

“John’s multigenerational perspective and commitment to helping people achieve financial independence reflect the values we prioritize,” said Glenn Spencer, chief executive officer of Prime Capital Financial. “His client-first mindset and focus on meaningful outcomes align seamlessly with our mission to deliver thoughtful, personalized financial planning.”

Sayers is a CERTIFIED FINANCIAL PLANNER® and a Chartered Retirement Planning Counselor^SM, a credential focused on comprehensive retirement planning, income strategy, and long-term financial decision-making for individuals and families.

“I’m excited to join Prime Capital Financial, a firm that values integrity, collaboration, and a client-centric approach,” said Sayers. “Having access to expanded resources and a strong team environment allows me to deepen the value I bring to clients and help them stay focused on what matters most, creating lasting financial security.”

For more information about John Sayers, III and his advisory practice, visit https://primefinancial.com/Fresno/.

About Prime Capital Financial

Prime Capital Financial (formerly Prime Capital Investment Advisors) provides a client-centric team approach to full-service financial planning, including fee-based asset management and wealth management through its Prime Capital Wealth services. Through its Prime Capital Retirement services, the firm also provides retirement plan advisory services, as well as plan participant education. Prime Capital Financial currently has 70 locations throughout the United States, with investment advisor representatives serving clients across the nation. Advisory products and services offered by Investment Adviser Representatives through Prime Capital Investment Advisors, LLC (“PCIA”), a federally registered investment adviser. PCIA: 6201 College Blvd., Suite#150, Overland Park, KS 66211. PCIA doing business as Prime Capital Financial | Wealth | Retirement | Wellness | Family Office | Tax Advisory. For more information, visit www.primefinancial.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20251216793443/en/