(PRLeap.com) New York - The promotion and information campaign "Discover the European Cheestories with cheeses from Spain", promoted by the Interprofessional Dairy Organization (InLac) with the support of the European Union, marked a new milestone with its participation in the prestigious "Summer Fancy Food" in New York, the most important event of the year for gourmet foods in the USA.The fair, which took place between June 29 and July 1 at the Jacob K. Javits Convention Center, featured an exhibition and tasting of European cheeses by Erin T. Connolly, certified cheese professional. Specifically, the references of the Arzúa-Ulloa PDO, Murcia PDO al Vino, Idiazabal PDO, Blended Cheese, Manchego PDO, Majorero PDO, Mahón-Menorca PDO, Tetilla PDO, Valdeón PGI or Zamorano PDO, among others, shone.
Since 1955 the Specialty Food Association has organized the Fancy Food Shows that take place twice a year: Winter Fancy Food in San Francisco/Las Vegas in winter and Summer Fancy Food in New York in summer. The latter is the main edition.
In this edition, Spain has also been the guest country at the fair, with strategic visibility and location to showcase its productions, marked by European production methods that prioritise quality, traceability, food safety, sustainability and welfare of farm animals.
Connolly highlighted the gastronomic benefits, excellence and versatility of European cheeses of Spanish origin: "Europe can boast of having some of the best references in the world, made with cow's, goat's, sheep's milk or a mixture, in many cases from cattle of native breeds that can only be found there. In Spain alone we find more than 150 types of cheeses, among which some thirty stand out with quality figures or labels recognized by the EU, such as designations of origin or protected geographical indications, which coexist perfectly with the territories where they are produced. They are gastronomic jewels, authentically unique".
Participation in fairs has been one of the priorities of the "Cheestories" promotional campaign, allowing the European sector to be present in relevant forums in New York, Las Vegas or Chicago, to publicise cheeses and help their unstoppable expansion in the USA", as the managing director of InLac recalled, Nuria María Arribas.
"Internationalization is unstoppable for our famous cheeses. In 2024, for example, exports of European cheese of Spanish origin to all foreign destinations increased in volume (+6.95% to 125,206 tonnes) and value (+4.57% to 839.42 million euros). Shipments to the US have an important weight, concentrating 14.45% in value and almost 8% in volume of the total, which makes it the third foreign market in the sector in value and the fourth in volume", Arribas stressed, although "the growth potential is still enormous, so we are going to continue to bet firmly on this country".
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Discover European Cheestories with Cheeses from Spain
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