Research and Markets (http://www.researchandmarkets.com/research/czkpdd/global_underwear) has announced the addition of the "Global Underwear Market 2014" report to their offering.
This publication finds that expansion in the global underwear market in the near future will come primarily from emerging markets where consumers with growing incomes increase their spending on this category. Growth is expected also from product segments with untapped potential in the advanced markets, such as functional underwear and plus size lingerie. The report also suggests that the rapid spread of B2C E-Commerce represents an additional growth potential and at the same time a competitive challenge to traditional underwear market players.
While some major underwear brands worldwide grew only modestly in 2013, with one-digit percentage rates, Italy-based Calzedonia recorded a sales increase of more than 10% year on year and planned to use the favorable momentum to expand store franchises in Europe and expand to Far East. Another large European player, Triumph, saw its sales decrease by a similar percentage share, primarily due to decline in demand in Europe and increased competition. Meanwhile, Delta Galil Industries, a fast growing international underwear company, acquired several underwear brands between 2010 and 2012 and reached almost +20% growth in sales, hoping to top a one-billion sales mark in 2014. A player from the emerging Chinese market, the underwear brand Cosmo Lady recorded an even higher year-on-year growth in 2013 and filed for an IPO in 2014.
Key Topics Covered:
1.Management Summary
2.Global Overview
3.North America
4. Latin America
5.Europe (Regional)
6. Western Europe
7. Eastern Europe
8. Asia
9. Oceania
10. Middle East & Africa
11. Players
- Agent Provocateur
- Calzedonia
- Chantelle
- Cosmo Lady
- DBApparel
- Delta Galil
- Embry
- Etam
- H&M
- HanesBrands
- Hope Lingerie
- L Brands
- Lacoste
- Levi Strauss & Co.
- Marks & Spencer
- Milavitsa
- Otto Group
- Oysho
- Triumph
- Wacoal
For more information visit http://www.researchandmarkets.com/research/czkpdd/global_underwear
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Laura Wood, Senior Manager
press@researchandmarkets.com
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Sector: Clothing
