GetHookd has updated its ad intelligence platform with new Explore Ads and Brand Spy features, designed to help marketers identify high-performing video ad concepts using data from active campaigns.
-- GetHookd has announced updates to its ad intelligence platform, introducing Explore Ads and Brand Spy features that give marketers access to performance data from active campaigns to inform video creative development. The update arrives as video continues to dominate digital advertising — data from the platform indicates that 84.6% of top-performing ads include video, with video ads generating click-through rates up to three times higher than account averages.
More details can be found at https://www.gethookd.ai/
As video becomes the dominant format for online engagement, marketers face growing pressure to produce content that captures attention quickly and performs consistently across platforms. According to HubSpot, 91% of businesses now use video as a marketing tool, while 72% of online shoppers report being more likely to purchase after watching product videos. GetHookd notes that despite widespread video adoption, many campaigns continue to underperform due to weak or untested creative concepts — a gap its updated platform aims to address.
GetHookd's updated platform focuses on pre-production insight as a way to improve creative performance. The Explore Ads feature gives users access to over 65 million active campaigns, filterable by niche, format, and engagement signals to surface patterns in video creatives currently gaining traction. Brand Spy complements this by providing visibility into competitor ad activity, including which creatives are receiving sustained investment over time.
These insights can be combined with the platform's automated transcription and script generation tools, allowing users to adapt proven hooks and messaging structures into new campaigns. GetHookd notes that this approach is intended to reduce friction between concept development and production by keeping research and creative work within a single workflow. The company has also published a guide on realistic AI video generation covering the tools and methods behind this shift.
"Realistic AI video generation has made production faster, but it hasn't solved the question of what to create," a GetHookd spokesperson said. "The value comes from starting with concepts that have already demonstrated performance in the market."
GetHookd integrates ad research, competitive analysis, and creative development within a single platform, positioning itself as a tool for marketers navigating an environment where campaign performance is increasingly tied to the quality of creative decisions made before production begins.
GetHookd is an AI-powered platform that helps marketers analyze, develop, and scale advertising creatives using performance data. The system combines large-scale ad intelligence with AI-driven tools to support faster, more informed campaign development.
For more information, visit https://www.gethookd.ai/
Contact Info:
Name: Alex Fedotoff
Email: Send Email
Organization: GetHookd LLC
Address: 40 SW 13th street 902, Miami, Florida 33130, United States
Website: https://www.gethookd.ai/
Source: PressCable
Release ID: 89188164
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