Jamf’s iOS Avenue offers an immersive look at how modern retail runs on iOS, alongside its key retail technology partners

Jamf (NASDAQ: JAMF), the standard in managing and securing Apple at work, today announced the launch of its #RetailRunsOniOS World Tour, debuting with iOS Avenue at NRF 2026: Retail’s Big Show, taking place January 11-13 at the Jacob K. Javits Convention Center in New York, NY.

Located at booth #5375, iOS Avenue brings together Jamf and Jamf Marketplace partners to demonstrate how iOS powers modern in-store operations, connecting employees and customers through secure, flexible and intuitive Apple-based solutions.

“We are thrilled to bring the first leg of the #RetailRunsOniOS World Tour to NRF at the Javits Center,” said Chris Diaz, Industry Solutions Executive with Jamf. “Through our partnerships with New Black, Streamline, IPORT, Zipline, and Nedap, we are excited to demonstrate the hands-on, immersive experience of elevating a retail store’s performance through operating on iOS devices and further expanding that experience on the global stage.”

What Attendees Will Experience at iOS Avenue

At iOS Avenue, attendees can join daily guided tours of the interactive booth, led by Jamf’s technical and industry teams. Retailers will see live demonstrations across key in-store workflows, including:

• Modern Point of Sale (POS)
• Inventory management
• Store health and automation
• Employee enablement and task management
• Docking and charging solutions

All demonstrations are powered by Apple’s iOS, Jamf and Jamf Marketplace partners. The iOS Avenue experience will also include scheduled in-booth sessions featuring retailer perspectives, showing how stores are succeeding with both Jamf and its partners for a seamless retailer and customer experience.

iOS Avenue highlights a curated group of retail technology partners, including New Black, Streamline, IPORT, Zipline and Nedap, showcasing how integrated iOS solutions support end-to-end retail operations.

“Together, we help retailers turn stores into high-performance stages, where data, devices, and the physical store all play in sync,” said Pim Vijftigschild, Chief Commercial and Partner Officer at New Black. “Galvanizing the retail community, we are honored to partner with Jamf, Streamline, IPORT, Zipline, and Nedap to deliver an unparalleled retail store experience for employees and customers alike.”

“iOS Avenue showcases the power of not only our products, but the harmony in which we work with our partners to drive forward the very mission of IPORT – to unlock the full potential of Apple devices in the professional world,” said Chris Lawson, Head of Partnerships and Solutions at IPORT. “The Jamf team’s deep expertise in Apple at work makes them the best partner to align with in achieving this mission and delivering the best experience possible to our joint customers in retail.”

The #RetailRunsOniOS World Tour

The #RetailRunsOniOS World Tour represents Jamf’s broader commitment to the global retail community. Following its debut in New York, Jamf plans to bring iOS Avenue and partner-led experiences to additional retail events, including NRF Europe, with more locations to be announced across the Americas and the EMEA region.

Retailers attending NRF 2026 can schedule a tour of iOS Avenue in advance to experience the full demonstration.

About Jamf

Jamf's purpose is to simplify work by helping organizations manage and secure an Apple experience that end users love and organizations trust. Jamf is the only company in the world that provides a complete management and security solution for an Apple-first environment that is enterprise secure, consumer simple and protects personal privacy. Today, Jamf helps over 75,000 organizations, across 100 countries, manage and secure over 30 million devices. To learn more, visit jamf.com.

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