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Why Are Celsius (CELH) Shares Soaring Today

February 26, 2026 at 15:00 PM EST

ⓘ This article is third-party content and does not represent the views of this site. We make no guarantees regarding its accuracy or completeness.

CELH Cover Image

What Happened?

Shares of energy drink company Celsius (NASDAQ: CELH) jumped 7% in the afternoon session after the company reported fourth-quarter 2025 financial results that significantly surpassed analyst expectations.

The strong performance was driven by a standout fourth quarter, where revenue hit $721.6 million, a 117% jump from the prior-year period and 13.5% above Wall Street's forecasts. The company also exceeded profit expectations, reporting adjusted earnings per share of $0.26 for the quarter, which was nearly 37% higher than the consensus estimate of $0.19. Additionally, adjusted EBITDA of $134.1 million came in well ahead of expectations. The impressive quarterly performance demonstrated strong consumer demand and efficient cost management, boosting investor confidence.

Is now the time to buy Celsius? Access our full analysis report here, it’s free.

What Is The Market Telling Us

Celsius’s shares are very volatile and have had 27 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.

The previous big move we wrote about was 6 days ago when the stock gained 8.7% on the news that the company provided an upbeat business update at the Consumer Analyst Group of New York (CAGNY) conference, highlighting plans for growth and market expansion.

During the presentation, management noted that retailers were giving more shelf space to energy drinks. The company said its own shelf space had already increased by over 25%, and it anticipated further gains of more than 17% as stores finished resetting their layouts. Celsius highlighted its 20% share of the U.S. energy drink market and pointed to its partnership with PepsiCo as a key factor in improving its distribution and presence in stores.

Celsius is up 14% since the beginning of the year, but at $54.42 per share, it is still trading 16.1% below its 52-week high of $64.86 from October 2025. Investors who bought $1,000 worth of Celsius’s shares 5 years ago would now be looking at an investment worth $2,742.

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