Miller & Smith Aligns Sales and Marketing Under Unified Leadership Vision

October 08, 2025 at 09:59 AM EDT

Tracy Lamb, Senior Vice President of Sales & Marketing at Miller & Smith, and Erica Bell, Director of Marketing, celebrate in front of the company’s illuminated “60th” anniversary display, symbolizing six decades of innovation and leadership in homebuilding.

Miller & Smith has announced two key promotions to strengthen alignment between sales and marketing. Tracy Lamb has been promoted to Senior Vice President of Sales & Marketing, and Erica Bell to Director of Marketing. These leadership moves highlight Miller & Smith’s culture of promoting from within and its commitment to innovation, customer experience, and continued growth across the Washington, D.C. metropolitan region.

McLean, VA - October 8, 2025 - Miller & Smith, one of the Washington region’s most recognized homebuilders, today announced the advancement of two long-standing team members into key leadership roles. Tracy Lamb has been named Senior Vice President of Sales & Marketing, and Erica Bell has been promoted to Director of Marketing.

These appointments reflect the company’s continued commitment to cultivating leadership from within and strengthening the connection between sales strategy and marketing execution. Both Lamb and Bell have been instrumental in shaping the brand’s success and driving results across Miller & Smith’s diverse portfolio of new home communities.

“Growth starts with great people,” said Tom Hyde, Chief Operating Officer of Miller & Smith. “Tracy’s leadership has consistently raised the bar for our sales organization, and Erica’s creativity and analytical focus have helped modernize how we reach and engage buyers. Together, they bring the alignment and innovation needed to fuel our next phase of growth.”

Lamb, who has been with the company for more than two decades, will now oversee all aspects of sales and marketing strategy, from training and customer experience to campaign planning and brand positioning. Her leadership will ensure a seamless buyer journey—one that reflects the company’s long-standing reputation for quality, craftsmanship, and trust.

“Our legacy is built on the belief that great homes begin with great experiences,” said Tracy Lamb, Senior Vice President of Sales & Marketing. “At Miller & Smith, we honor our past but never stop evolving. Our team’s shared passion for design, community, and customer care is what keeps our brand strong.”

As Director of Marketing, Bell will lead initiatives across digital media, creative development, storytelling, and regional campaigns—translating Miller & Smith’s brand promise into every touchpoint. Bell has played a central role in launching new communities, digital-first strategies, and multi-channel content that connects with today’s homebuyers.

Founded in 1964, Miller & Smith has helped more than 10,000 families find their place to call home and has been the creative force behind over 150 neighborhoods across Maryland, Virginia, and Delaware. With more than 500 industry awards—including multiple “Builder of the Year” honors—the company continues to set the standard for distinctive architecture and inspired living.

“Promoting from within has always been part of who we are,” added Hyde. “It ensures that the people shaping our direction truly understand what makes Miller & Smith unique—and why buyers continue to choose us decade after decade.”

About Miller & Smith

Miller & Smith is a privately owned builder and developer headquartered in McLean, Virginia. Since its founding in 1964, the company has built more than 6,500 single-family homes, 10,000 townhomes, and 2,100 condominiums and developed over 18,500 home sites in the Washington, D.C. metropolitan area and beyond.

For more information, visit www.millerandsmith.com.

Media Contact
Company Name: Miller and Smith
Contact Person: Sara Buehl
Email: Send Email
Phone: 703-975-2982
City: Vienna
State: VA
Country: United States
Website: https://millerandsmith.com

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Miller & Smith Aligns Sales and Marketing Under Unified Leadership Vision

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