About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Payfare and Cardlytics Partner to Launch Cash Back Rewards Program

Gig workers can now earn instant cash back with their Payfare cards

Payfare Inc. (TSX: PAY), a leading fintech powering instant payout and digital banking solutions for the gig workforce, today announced a new rewards program powered by Cardlytics (NASDAQ: CDLX). Payfare cardholders can now earn cash back when they shop thousands of local and national brands.

Partnering with Cardlytics, Payfare provides cardholders with an automatic, engaging rewards experience. Payfare cardholders simply pay for products with their card, as they do today, and the cash back rewards earned are automatically credited to their rewards wallet. Cardholders can also explore local and national offers in the app.

“Driving loyalty and financial empowerment is critical for the growing global gig economy that relies on instant access to their earnings,” said Marco Margiotta, CEO and Founding Partner of Payfare. “Our partnership with Cardlytics will enable gig workers to earn even more, with relevant cash back rewards on the things they need and regularly spend money on to be successful entrepreneurs.”

“We are excited to partner with Payfare to bring our rewarding offers to the members of the thriving gig economy,” said Farrell Hudzik, EVP, Financial Institutions, Cardlytics. “Payfare has already proven to be an integral partner to these entrepreneurs by powering instant payout. Adding the Cardlytics cash back rewards program will further drive loyalty while also putting cash back in the hands of their cardholders.”

The global pandemic has created a surge in on-demand products and services, demonstrating the essential nature of the gig economy, and helping to underscore the importance of this type of support. This new integration marks the latest expansion of Payfare’s solution, furthering its mission to support financial health for the growing, global gig workforce.

About Payfare

Payfare is a global financial technology company powering digital banking and instant payout solutions for today’s gig workforce. Payfare partners with leading platforms and marketplaces, such as Uber, Lyft and DoorDash, to provide financial health for their workforce.

About Cardlytics

Cardlytics (NASDAQ: CDLX) is a digital advertising platform. We partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach, and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. Headquartered in Atlanta, Cardlytics has offices in London, New York, Los Angeles, San Francisco, Austin and Visakhapatnam. Learn more at www.cardlytics.com.

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