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About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Zeta Marketing Platform Becomes the First Marketing Cloud Available in AWS Marketplace

By: via Business Wire

Deeper integration with AWS to bring promise of cloud-based, data-driven marketing to more enterprises

Zeta Global (NYSE: ZETA), a cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more efficiently, today announced the company will expand its long-standing work with Amazon Web Services (AWS), in which the Zeta Marketing Platform (ZMP) will be made available as the first marketing cloud in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors (ISV) that make it easy to find, test, buy, and deploy software that runs on AWS.

Launched in 2019, the Zeta Marketing Platform has integrated with AWS to ensure customer requirements for elastic scale and speed, making it easier for enterprises to accelerate data activation and digital transformation efforts. This work with AWS will now expand by adding the ZMP to AWS Marketplace, which currently includes more than 300K active customers who will have the opportunity to discover, procure, and deploy the ZMP as part of their existing Enterprise Discount Program. Furthermore, Zeta will participate in the AWS ISV Accelerate Program for additional co-sell support and benefits with AWS sellers.

“We are delighted to deepen our scope of work with AWS. As we continue to build our path to Zeta 2025, our long-term goal to elevate to the largest marketing cloud in the industry, becoming the first marketing cloud natively available to AWS customers will be an accelerant through the co-selling relationship,” said Steve Gerber, President and Chief Operating Officer at Zeta Global. “This serves as another proof point that Zeta’s platform is purpose-built for the modern enterprise.”

“AWS and Zeta are delivering a simplified and effective path for enterprises to modernize their marketing stack and create more opportunities to acquire, grow, and retain customers with more efficient return on investment,” said Mona Chadha, Director of Category Management at AWS. “We are excited to offer this innovative solution to customers around the globe directly in AWS Marketplace.”

The ZMP is an omnichannel marketing platform that orchestrates the entire customer experience, including managing data and identity within its Customer Data Platform (CDP+), acquiring new customers, and managing and growing existing customers.

“By moving to the Zeta Marketing Platform and reimagining our approach to customer engagement, we got a whole lot better at reaching the right shoppers, with the right message, at the right time,” said Jacob Young, Senior Director of Digital Marketing at Sundance, a Zeta customer.

The Zeta 2025 plan was recently announced during Zeta’s 4Q 2022 earnings report, citing the long-term plan to become the largest marketing cloud by 2025.

About Zeta

Zeta Global Holdings Corp. (NYSE: ZETA) is a leading data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow, and retain customers more efficiently. The Company’s Zeta Marketing Platform (the “ZMP”) is the largest omnichannel marketing platform with identity data at its core. The ZMP analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated artificial intelligence to personalize experiences at scale. Founded in 2007 by David A. Steinberg and John Sculley, the Company is headquartered in New York City. For more information, please go to www.zetaglobal.com.

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