About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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AppsFlyer Releases Its Data Clean Room

Following the successful launch of its Privacy Cloud last year, AppsFlyer is releasing its Data Clean Room solution to enable privacy preserving ecosystem collaboration and measurement

AppsFlyer today releases its Data Clean Room solution, a secure and private environment for collaboration. The Data Clean Room is a core pillar of the AppsFlyer Privacy Cloud, a trusted open platform for innovation that enhances the end-user experience while preserving their privacy.

AppsFlyer’s Data Clean Room enables app developers to securely join and produce insights based on their first-party data together with their marketing conversion data. As a result, app developers can accurately calculate and take informed actions on their marketing campaigns, thus increasing return on Investment while simultaneously preserving customer privacy.

“After a very successful closed beta, we are excited to release a key pillar of the AppsFlyer Privacy Cloud,” said Edik Mitelman, General Manager, Privacy Cloud, AppsFlyer. “Customers who utilize our Data Clean Room have been able to measure and optimize campaigns by using one, holistic multi-channel view of their marketing efforts while enabling them to comply with privacy and data regulations as well as platform guidelines.”

The Data Clean Room, by design, enables app developers to align with the privacy regulations they must adhere to. In addition, AppsFlyer has put stringent privacy measures in place to ensure that user privacy is preserved. App developers have full control over what data runs in the Data Clean Room, and can define their own business logic, compliance, and data governance, while leveraging additional privacy-preserving technologies.

“The Data Clean Room is the switch, allowing us to shed light and reclaim our ability to measure 100% of our campaign performance,” said Maxime Doussin, CTO, MWM. “This is crucial for our business since it allows us to keep on creating amazing user experiences while preserving their privacy.”

In December 2021, AppsFlyer announced its Privacy Cloud, a private environment for app developers and their partners to securely collaborate and perform analysis based on defined guidelines and configurations. AppsFlyer’s Data Clean Room is the first of many technological implementations within the Privacy Cloud vision. Other such technologies will include advanced Homomorphic Encryption (HE) and Private Set Intersection (PSI) in partnership with Intel, multi-party computation, differential privacy and Aggregated Conversion Modeling.

“The future of the internet is dependent on interoperability and collaboration of the entire ecosystem,” said Oren Kaniel, CEO and Co-founder, AppsFlyer. “The AppsFlyer Privacy Cloud’s mission is to enable this ecosystem collaboration to maximize customer experience, value, safety, and privacy.”

More information available here: www.appsflyer.com/products/data-clean-room

About AppsFlyer

AppsFlyer helps brands make good choices for their business and their customers through innovative, privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships. To learn more, visit www.appsflyer.com.

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