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About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Bombora and Intentsify Announce Partnership to Power and Activate Intent Intelligence

By: via Business Wire

Agreement Focuses on Translating Intent Signals and Company Surge® Data into Actionable Account Intelligence for B2B Go-to-Market Teams

Bombora, the leading provider of B2B intent data solutions, and Intentsify™, the Intelligence Activation Platform and Demand Activation Programs provider, today announced Intentsify’s platform will automatically ingest Bombora’s Company Surge® intent data for all Intentsify customers to validate and further augment account intelligence. The partnership enhances go-to-market (GTM) strategies for B2B sales, marketing, and customer success teams.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220921005273/en/

(Graphic: Business Wire)

(Graphic: Business Wire)

Intentsify’s platform and solutions were built on the criticality of using multiple intent data sources to fuel increasingly sophisticated go-to-market (GTM) strategies. B2B organizations have traditionally struggled to manually stitch together disparate intent data feeds to gain the signal coverage and accuracy today’s dynamic strategies require. Numerous intent data source types, signal-tracking methods, and scoring models prevent users from digesting, synthesizing, and acting on the data while it’s still relevant.

By adding Bombora’s high-quality intent data, Intentsify strengthens intent signal coverage and accuracy, improving the account intelligence fueling customers’ GTM strategies. Bombora’s intent data comes from the world's largest consent-based data co-op, with buying signals across 5,000 websites and over 4 million companies. As a result, Intentsify customers benefit from next-level buyer and account intelligence that they can quickly activate across a range of use cases.

“We’ve had great success using Intentsify to synthesize multiple intent data sources into account intelligence that we can quickly activate across demand programs,” said Stephanie Williams, Senior Manager of Corporate Campaigns at Sysdig. “And we’re really excited about Intentsify’s new partnership with Bombora—it’ll make the intelligence fueling our strategies that much more powerful and effective.”

Whether through Intentsify’s Demand Activation Programs or one of the numerous other use cases supported by Intentsify’s Intelligence Activation Platform, the addition of Company Surge® data enables Intentsify customers to plan and execute their strategies more efficiently and effectively, scaling revenue contribution and customer satisfaction while saving time and budget.

“From day one, Intentsify operated on the belief that every intent signal brings value to our customers,” said Intentsify CEO, Marc Laplante. “We set out on a path to capture as many intent signals as possible, help make sense of them for our customers’ various needs, and enable them to quickly act on the resulting account intelligence. By adding Bombora’s powerful Company Surge® data to Intentsify’s existing array of native intent sources, our customers benefit from the most comprehensive data-driven demand generation and digital advertising products on the market today.”

“We’ve seen growing demand for intent data and signals, but continue to see some sales and marketing organizations struggle to convert insights into actions,” said Erik Matlick, CEO and co-founder of Bombora. “Intentsify has helped solve this problem, making it easier for B2B companies to monitor intent across their target accounts and then act quickly. This helps sales and marketing better engage with in-market prospects and leads to much greater results. We’re excited to integrate with this solution and make these efforts seamless for marketers and sellers.”

To learn more about the integration, visit https://bombora.com/integration/intentsify/.

About Bombora

Bombora tells businesses which companies are researching their products and services. With this understanding, sales and marketing teams can be more relevant and consistent and improve performance across all activities. This intent-driven approach revolutionizes the way businesses market and sell to other businesses through transparent data built on an ecosystem of quality, collaboration and innovation. With direct integrations with dozens of leading data and media-buying platforms, Bombora is building a world in which business buyers value sales and marketing for its relevance, timeliness and accuracy. To learn more, visit www.bombora.com.

About Intentsify

Intentsify arms B2B organizations with the buyer and account intelligence, as well as the activation tools and programs, required to deliver GTM strategies that increase pipeline and accelerate revenue creation. Intentsify’s Intelligence Activation Platform layers, cross-verifies, and synthesizes multiple data sets to provide the broadest, most accurate view of accounts' online research activities. The company’s Demand Activation Programs convert account intelligence into meaningful buyer engagements, boosting efficiency across each customer-facing team, improving the buyer experience, and scaling pipeline value and velocity.

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