Zazzle Goes All-In on Celebrations: Acquires Hobnob to Become Your Complete Event Planning Solution

September 18, 2025 at 12:01 PM EDT

Custom design meets event planning in a platform built for life’s most meaningful moments.

Every season brings reasons to gather, from spirited Halloween soirées and Friendsgiving feasts to winter weddings and holiday celebrations. Zazzle, the global destination for customized design and products, is making those moments shine by welcoming Hobnob, the beloved mobile-first event planning app, into the Zazzle family.

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Zazzle Goes All-In on Celebrations with Hobnob

Hobnob has already helped millions of people organize a wide range of real-life events. The mobile-first app enables hosts to send beautiful invitations, manage RSVPs, coordinate with guests, and collect memories, all from their phones. Whether planning baby showers, graduations, milestone birthdays, book club meetings, charity galas, or anniversary celebrations, the app makes hosting simple and seamless.

"Our customers turn to Zazzle for life's special moments, the occasions that demand something personal and unique that mass-market solutions can't deliver," said Jeff Beaver, Zazzle Co-founder. "With Hobnob, we're expanding to meet customers at the beginning of their event journey. From that first spark of an idea to seamless coordination with invites and custom décor, all the way through to the final thank-you card—we're going to make it a joy to connect in real life."

Unlike one-size-fits-all invite platforms, Hobnob is built for the modern host who juggles everything and still wants it to feel effortless. The app offers features like text-based RSVP flows, automated reminders, guest chat, sign-up lists, real-time updates, photo sharing, and event websites, with no downloads required for guests. With Hobnob's capabilities soon to be integrated as part of Zazzle Events, every celebration can have customized designs that perfectly match the moment, whether it's spring florals, summer beach vibes, autumn harvest themes, or winter holiday sparkle.

"At Hobnob, we set out to make hosting simpler, smarter, and more joyful," said Tina Fitch, founder of Hobnob and now VP & GM of Zazzle Events. "Together with Zazzle's unmatched design capabilities and custom product offering, we're creating a full-circle experience, from vibe to venue, invite to thank-you."

Learn more at zazzle.com/events

About Zazzle

Zazzle is a global online marketplace for creating unique designs and products made on demand. As a people-powered platform, Zazzle gives customers and creators the tools to bring their most personal ideas to life, from apparel and accessories to home goods, invitations, and the events that bring people together. Through patented technology that enables real-time design and custom production, Zazzle makes it possible to create the moments that matter most. Founded in 2005, Zazzle is headquartered in Menlo Park, California.