About Cabling Installation & Maintenance

Our mission: Bringing practical business and technical intelligence to today's structured cabling professionals

For more than 30 years, Cabling Installation & Maintenance has provided useful, practical information to professionals responsible for the specification, design, installation and management of structured cabling systems serving enterprise, data center and other environments. These professionals are challenged to stay informed of constantly evolving standards, system-design and installation approaches, product and system capabilities, technologies, as well as applications that rely on high-performance structured cabling systems. Our editors synthesize these complex issues into multiple information products. This portfolio of information products provides concrete detail that improves the efficiency of day-to-day operations, and equips cabling professionals with the perspective that enables strategic planning for networks’ optimum long-term performance.

Throughout our annual magazine, weekly email newsletters and 24/7/365 website, Cabling Installation & Maintenance digs into the essential topics our audience focuses on.

  • Design, Installation and Testing: We explain the bottom-up design of cabling systems, from case histories of actual projects to solutions for specific problems or aspects of the design process. We also look at specific installations using a case-history approach to highlight challenging problems, solutions and unique features. Additionally, we examine evolving test-and-measurement technologies and techniques designed to address the standards-governed and practical-use performance requirements of cabling systems.
  • Technology: We evaluate product innovations and technology trends as they impact a particular product class through interviews with manufacturers, installers and users, as well as contributed articles from subject-matter experts.
  • Data Center: Cabling Installation & Maintenance takes an in-depth look at design and installation workmanship issues as well as the unique technology being deployed specifically for data centers.
  • Physical Security: Focusing on the areas in which security and IT—and the infrastructure for both—interlock and overlap, we pay specific attention to Internet Protocol’s influence over the development of security applications.
  • Standards: Tracking the activities of North American and international standards-making organizations, we provide updates on specifications that are in-progress, looking forward to how they will affect cabling-system design and installation. We also produce articles explaining the practical aspects of designing and installing cabling systems in accordance with the specifications of established standards.

Cabling Installation & Maintenance is published by Endeavor Business Media, a division of EndeavorB2B.

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Patrick McLaughlin

Serena Aburahma

Advertising and Sponsorship Sales

Peter Fretty - Vice President, Market Leader

Tim Carli - Business Development Manager

Brayden Hudspeth - Sales Development Representative

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Identity Resolve Launches Breakthrough Technology That Turns Anonymous Website Traffic Into Verified Leads – For Just 49¢ Each

By: Get News
The new first-party data platform helps businesses capture and convert up to 98% of lost website visitors automatically, fueling growth without extra ad spend.

CHARLOTTE, NC - October 8, 2025 - Every day, businesses lose up to 98% of their website visitors who leave without ever filling out a form. Identity Resolve™, a new data-driven SaaS platform, has officially launched to solve that problem — turning anonymous web traffic into real, verified leads for as little as 49¢ per identity.

Powered by its proprietary Identity Resolve™ Pixel, the platform silently captures visitors in real time, enriches them with verified contact data, and delivers full profiles — including name, email, phone, and address — directly to a company’s CRM or inbox. It also activates automated follow-ups across email, postcards, voicemail, and ad retargeting, creating an always-on growth engine for businesses of any size.

“Most businesses are sitting on a gold mine of traffic they never monetize,” said Gregory Pitre, Founder of Identity Resolve™. “We built a way to turn that invisible traffic into real, revenue-ready customers — instantly, ethically, and affordably. Our clients don’t just get leads; they get ownership of their audience.”

The launch marks a new chapter for privacy-compliant, first-party marketing technology. With cookie-based tracking fading fast, Identity Resolve™ offers a direct solution for brands, agencies, and e-commerce companies seeking to own their customer data and reduce dependency on third-party ad platforms.

Built for Results — Not Promises

Identity Resolve™ is performance-based: there are no subscriptions, no contracts, and no monthly fees. Clients pay only for verified identities that meet the company’s strict Verified Data Standard, ensuring each lead includes unique, validated contact information.

The company’s IRON-CLAD GUARANTEE promises to replace any invalid lead at no cost, and if onboarding takes longer than seven business days, the setup fee is credited toward additional lead volume.

Who Benefits

Identity Resolve™ works across nearly every industry — from B2B SaaS to retail, real estate, coaching, and service-based businesses — providing:

  • Real-time lead delivery to CRMs
  • Multi-channel automated follow-up
  • Identity-based ad retargeting
  • 95%+ audience match rates across major platforms
  • Compliance-first data handling and opt-out support

“This is about leveling the playing field,” Pitre added. “For too long, data ownership and retargeting have favored giant platforms. We’re giving that power back to the business owner.”

About Identity Resolve™

Identity Resolve™ is a first-party data technology platform designed to help businesses capture, enrich, and convert anonymous website traffic into verified leads in real time. Founded in 2025, the company empowers brands and agencies to own their audiences, reduce wasted ad spend, and scale predictably — all without monthly fees or long-term contracts.

Learn more at https://identityresolve.com

Media Contact
Company Name: Identity Resolve
Contact Person: Media Relations
Email: Send Email
Country: United States
Website: https://identityresolve.com

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