Beisen Holding Officially Launches AI Family 2.0, Leading the Way in Frontier AI Applications for Human Resources, with Strong Revenue Growth Highlighting Resilience

August 29, 2025 at 17:08 PM EDT

Beisen Holding Limited ("Beisen Holding" or the "Company," stock code: 9669.HK), along with its subsidiaries (collectively, the "Group"), is pleased to announce that on August 28, Beisen Holding successfully held its third annual User Hero Conference in Shanghai.

The conference, themed "Together into the AI Era of HR," brought together more than 2,000 industry leaders and HR professionals. The event focused on cutting-edge applications of AI in human resources, offering attendees a forward-thinking and innovative industry event. During the conference, Beisen Holding officially launched AI Family 2.0, a platform featuring 10 major AI assistants and over 500 functionalities that cover more than 50 human resources scenarios. This launch further reinforces Beisen’s leadership in HR SaaS software solutions and AI commercialization.

Beisen's AI Commercialization Leads the Industry, Successfully Validated by Over 500 Clients

Beisen Holding is recognized as a leader in scaling AI commercialization within the HR SaaS sector, leveraging its innovative AI products and deep expertise in talent management. Since its AI commercialization efforts began in 2024, Beisen's AI Agent has been adopted by over 500 clients, with a contract value exceeding RMB 20 million as of August 2025. The company projects that AI revenue will reach RMB 100 million over the next three years, creating a new avenue for growth.

Beisen Holding CEO Ji Weiguo stated, "The combination of three key elements—large-scale AI model technology, vertical-domain know-how with specialized data training, and professional service capabilities—enables a more precise and practical AI Agent." This combination is the foundation of Beisen Holding's leadership in AI commercialization. With 20 years of dedication to talent science and a team of over 200 psychological experts, the company has continuously built and enhanced its expertise in job competencies, assessment techniques, and development methods.

Through the "People Science × AI Agent" approach, Beisen integrates professional talent management methodologies into the underlying training architecture of its AI Agents. This ensures that talent assessment accuracy is industry-leading and is supported by professional, customized services that create a truly intelligent and practical AI product.

AI Family 2.0: 10 AI Assistants Revolutionize Three Core Areas: Recruitment, Learning, and Performance

Beisen Holding's newly launched AI Family 2.0 features 10 AI assistants and over 500 AI features that span more than 50 HR scenarios. This platform offers a more intelligent and efficient talent management solution for businesses. AI Family 2.0 is designed to redefine how HR professionals work in three key areas: AI Recruitment, AI Learning, and AI Performance.

AI Recruitment: AI Interviewer 2.0 focuses on accurate assessments, transitioning from a process-driven approach to an intelligent-matching one. It now covers over 300 positions across 6 industries, with human-machine consistency exceeding 90% and two patents granted. A client, Jinghe Integrated, saw significant results after implementing Beisen's AI Interviewer, with resume screening efficiency increasing by 39% and interview passing rates rising from 45% to 65%.

AI Learning: The platform creates a closed-loop "learning-practice-application" system by integrating AI learning assistants and three types of AI coaches: professional competence, general competency, and leadership. China Pacific Insurance leveraged AI coaching to improve the quality of new insurance agents, while Ting Hsin International Group gave high marks to the AI Leadership Coach for its relevance and practicality.

AI Performance: The AI Performance Assistant streamlines the entire performance management process, from goal setting to evaluation and feedback. It can refine goals using SMART principles and automatically generate final performance reviews, boosting management efficiency.

Dual-Engine Growth Driven by Organic Expansion and M&A, Entering a New Phase of Profitable Growth

In June 2025, Beisen Holding announced its fiscal year 2025 results, reporting a total revenue of RMB 945.1 million, a 10.6% year-over-year increase. Revenue from its Cloud HCM solutions grew by 14.2% to RMB 721.8 million. The company achieved a net operating cash inflow of RMB 76.8 million.

The subscription revenue retention rate remained at 106%, and overall ARR (Annual Recurring Revenue) reached RMB 908.3 million, marking a 20.1% increase. The ARR for the Core HCM integrated product portion saw a growth rate of 29%. Beisen Holding's acquisition of Ku Xueyuan in January 2025 further solidified its leadership in the learning cloud sector. The company's commercial value is expected to continue to grow, supported by sustained increases in SaaS subscription and AI revenue, as well as its strategic M&A activities. The company projects that it will achieve overall profitability in fiscal year 2026.

Looking ahead, with the recent release of the national "AI+ Action" plan, China's AI development is poised to move from a technology breakthrough phase to a new stage of large-scale industrialization and deep integration into the economy and society. Ji Weiguo stated that Beisen Holding will continue to uphold its "co-creation with clients" philosophy, delving into business scenarios to continuously iterate and optimize its AI products. This will significantly enhance HR efficiency and empower business growth, while solidifying the company's leading position in the industry and creating long-term value for investors.

About Beisen:

Founded in 2002, Beisen is the first HR SaaS company from China to successfully list on the Hong Kong Stock Exchange. For nine consecutive years, it has held the number one market share in China's HCM SaaS market, according to IDC data.

Built on its proprietary PaaS platform, Beisen collaborates with over 200 ecosystem partners to offer a comprehensive HR SaaS and talent management solution—iTalentX. This platform covers all key scenarios, including recruitment, assessment, personnel, attendance and leave, payroll, performance, learning, and talent review, helping businesses boost organizational efficiency, strengthen talent management, and support their global expansion.

As a leading innovator in integrated HR SaaS, Beisen launched its AI Family product line in 2024. To date, it has released 10 major AI assistants and more than 500 AI features, covering core scenarios like AI Interviewer, AI Practice Partner, AI Leadership Coach, AI Course Creator, and AI Employee Assistant. Its AI Agents have already served hundreds of corporate clients, driving China's human resources management into the AI Agent era.

Thanks to its innovative products and an industry-leading client success system, Beisen has served over 6,000 mid-to-large-sized enterprises, including 70% of the Fortune China 500 companies. Every day, more than 150,000 HR professionals and 20 million employees collaborate efficiently on the iTalentX platform. For a decade, the company has adhered to its "Integrated HR SaaS" strategy, building a unique industry barrier by deeply integrating People Science with AI Agents and continuously leading the intelligent transformation of the human resources industry.

Media Contact
Company Name: Beisen
Contact Person: Xue Xu
Email: Send Email
City: Hongkong
Country: China
Website: www.beisen.com

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Beisen Holding Officially Launches AI Family 2.0, Leading the Way in Frontier AI Applications for Human Resources, with Strong Revenue Growth Highlighting Resilience

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